Jaguar Land Rover, the British subsidiary of homegrown automaker Tata Motors, is now looking forward to boost its market share in the North American market. As per a recent statement given by Andy Goss, President of Jaguar Land Rover North America, the company is aiming to achieve a sales figure of 50,000 units of Land Rover vehicles in the region.
In year 2010, Land Rover managed to sell 31,864 units of its vehicles. However, the sales figures of the brand are ready to shoot-up this year, as it has already sold 20,000 units of its vehicles so far in this year. Moreover, the launch of Land Rover Evoque in the American market next year would further boost the company’s sales figures.
On the other hand, luxury car maker Jaguar has sold about 13,340 units of its cars, in the current year. In a bid to further boost the sales, Jaguar is all set to come-up with a new sports car and a new sedan in competition with BMW 3 series in coming months.
Tata Motors had acquired troubled Jaguar & Land Rover firm from US based Ford Motors in year 2008. Surprisingly, both Jaguar and Land Rover are performing considerably well since their acquisition by Tata Motors. Brand Land Rover in particular has grown leaps and bound in last 2-3 years. Tata Motors now plans to further expand the footprints of these subsidiaries in a number of overseas markets.
