Popular automaker Tata Motors and Campus Diaries, India’s leading discovery and collaboration platform for youth today have collaborated to launch the GenX Nano Campus Diaries 25 Under 25. The event powered by VH1, offers a unique platform to India’s brightest stars under the age of 25. The event is first formal recognition program initiative via 25 Under 25 Awards that judges Indian youth across four professional categories - Science and Tech, Art and Design, Photography and Writing.
Urging India’s young adults to step up and rise to the challenge and speaking more on the occasion, Mr. Sumit Saurav, CEO Campus Diaries, “ This program is not just about honoring a new generation of leaders; it is also about shining a spotlight on the economic, social and community impact of India’s youth. All it takes is belief, vision and a resourceful use of talent.” India also having the largest youth population, the Campus Diaries aims to celebrate their significant contribution to the Indian economy.
GenX Nano is the latest addition to Tata Motors’ passenger vehicle portfolio with technological advancements. The car comes with new Infinity design theme, advanced structural stability. With Easy Shift (AMT), customers can enjoy a perfect driving experience without hassle of shifting gears and e-PAS (Power Steering) will help you glide through the congested roads. Be in the groove with Amphistream Music System with Bluetooth Connectivity, GenX Nano delivers a remarkable combination of design and driving pleasure and has a strong brand resonance amongst the young consumers. The GenX Nano has associated with this platform to encourage excellence amongst the youth.
Speaking more on it, Ms. Delna Avari, Head - Marketing Communication and Services, Passenger Vehicle Business Unit, Tata Motors, “ We are delighted that we are associating with Campus Diaries for yet another unique platform for the youth. The Nano has been a path-breaking innovation and in many ways, a game-changer. Brand Nano has been at the center of many associations with the youth of this country. With 25 UNDER 25 we want to provide a platform for the undiscovered talent and hope to recognise and empower India’s best 25 change makers below the age of 25.”
