Suzuki Motorcycle India, one of the leading performance bike makers of the country, introduced a club for its domestic super bike buyers, named Suzuki Biking Lords. This club has been dedicated for the people who love to experience the thrill of bikes and performance. Also, participants will be offered a chance to appreciate the advance technology of super bikes.
Expressing his views on this new initiative, the National Head for Marketing at Suzuki Motorcycle India Limited, Anu Anamika was quoted as saying, “Suzuki’s customers in this bracket span from Sports Bikers to Cruiser owners. These are true aficionados of biking to whom biking is a way of life and super bikes are admired, owned and driven for the love of riding, performance and the excellence of technology. This community is our salute to this special breed of men and women who ride with the wind. The club would bring together people with a passion for true biking and we are very excited about this journey ahead of us.”
Interestingly, the Biking Lords will appear as a closed group Facebook community in order to share information, experiences and knowledge. Reportedly, the auto maker has also developed an array of mobile and digital services for supporting the Biking Lords across their various journeys, which include on-road navigator, mobile application-based product information and mapping of customer support access points. Along with, Biking Lords would have special access to the customised product support, comprising dedicated helplines, relationship managers and exclusive previews of upcoming Suzuki models. it must be noted that Bollywood actor Salman Khan also happens to be a part of this club.
On this association, he said, “I am delighted to be a member of the Biking Lords community and I look forward to sharing experiences with people who share my passion for biking. The community will give us all an opportunity to know our bikes better, explore new dimensions of biking and share awesome experiences that come in the life of a biker.”
