New Skoda Laura Launched in India

New Skoda Laura Launched in India New Skoda Laura
author image Satish Kalepu
Thursday 21 May 2009, 00:00 AM

Skoda India launched the refurbished model of its premium sedan Laura in India. The new Laura is available in 3 engines & 6 variants; 1.8 TSI Ambiente manual transmission, 1.9 TDI PD ambiente & elegance in manual & automatic transmission, and 2.0 TDI PD L&K in automatic transmission.

“We are proud to present the New Laura, which assures the customers a Perfect 10/10 driving experience. SkodaAuto India has achieved tremendous success since its inception in India and we are looking forward to achieve many more milestones with the support of our valued Indian customers. We have received encouraging reports on the recent launch of Skoda Superb with our customers embracing the all new Skoda Superb qualities of design, safety, comfort and state of the art technology. With the launch of the new Laura we are extending these qualities once again making it the best in its class,” said Thomas Kuehl, Board Member, Sales & Marketing, SkodaAuto India.

Skoda is working on an aggressive marketing strategy to make its mark in the Indian market. The New Laura comes with looks that are lot more butch and a design that speaks about style in itself. Laura has been an extremely successful model that caters to demand from both upper and lower D segment requirements. Customers perceive Laura as complete money for value proposition. The model is currently available in Arctic Breeze, Candy White, Diamond Silver, Black Magic and Cappuccino Beige colours.

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