Hyundai i20 and Ford Figo challenging the market dominance of Maruti Suzuki Swift

Tuesday 08 January 2013, 10:14 AM by

Hyundai i20 and Ford Figo are counted among the most exciting offerings in the premium hatch segment of the Indian auto market and are currently battling for the second position in terms of sales. Evidently, Maruti Suzuki Swift is the undisputed champion in the premium hatchback category and enjoys an unparalleled market share, as compared to other segment contenders.

Hyundai i20 and Ford Figo challenging the market dominance of Maruti Suzuki Swift  |
Hyundai i20 and Ford Figo challenging the market dominance of Maruti Suzuki

Hyundai i20 is one of the most visually appealing premium hatchbacks available in Indian passenger car market. The state-of-the-art Fluidic design of facelifted i20 gives it an edge over its contemporaries and the elegant model has brilliantly established itself as a car with remarkable style statement. The Ford Figo has also been recently given a major facelift, owing to which it looks both chic and stunning. Evidently, both i20 and Figo carry a great road presence and their superb design cues have entailed them with a head-turning ability that impresses onlookers.

The interiors offered inside Hyundai i20's cabin are best-in-class and one of the major reasons behind its incredible success in Indian passenger car market. Further, speaking of interior cockpit setting of Ford Figo, the premium hatch has one of the most comfortable seats with a trendier overall finish and styling. Figo has been a game changer for Ford India and has helped the company in gaining a decent market share in the domestic passenger car market.

Hyundai i20 andFord Figo challenging the market dominance of Maruti Suzuki Swift

Coming to under-the-hood specifications of Hyundai i20, the premium hatch comes fitted with a 1.2 litre VTVT Kappa engine, which churns out an impressive peak power close to 84 bhp. Further, the i20's engine assembly comes mated to both 5 speed manual transmission system and 4 speed automatic transmission. On the other hand, Ford Figo comes assimilated with a 1.2 litre petrol engine that rolls out a peak power of 70 bhp along with a maximum torque delivery of 102 Nm. Figo's diesel variant incorporates a 1.4 litre Duratorq motor under its hood, which churns out 68 bhp of peak power and 160 Nm of maximum torque. The Figo engine assembly is assimilated with a 5 speed manual transmission. Accordingly, in terms of power and torque performance Hyundai i20 is the clear winner on comparison with its American counterpart Ford Figo. Hence, there is no doubt that performance oriented Indian car enthusiasts will opt for i20, instead of Figo.

At present, Hyundai i20 is offered to domestic consumers at a price range starting from Rs. 4.75 lakhs, which goes on till Rs. 7.8 lakhs. Ford's first mass puller Figo premium hatch is available between a price range of Rs. 3.9-6 lakhs in the Indian passenger car market. Evidently, from the retail values Ford Figo definitely has an edge over Hyundai i20 in the country. Figo and i20 have tasted immense success in Indian passenger car market and will continue to be a favourite among local buyers.

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