Honda Cars India Limited, is a fully owned subsidiary of Honda Motor Company. In the beginning, HCIL was Honda Siel Cars India Ltd which had been started as a collaboration between Honda and Usha international. In the previous decade, it bought the 3.16 per cent stake of Usha International and became HCIL. Honda now manufactures, markets and promotes all its vehicles in the Indian Territory. In 1995 when Honda had entered India there was a mandate to have an Indian partner and that is when Honda had come in as a joint venture.The Honda City sedan was the first car model launched by the Japanese car maker in India, which is still the best seller in its new-generation avatar.
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Read MoreSummary
Honda Cars India Limited, is a fully owned subsidiary of Honda Motor Company. In the beginning, HCIL was Honda Siel Cars India Ltd which had been started as a collaboration between Honda and Usha international. In the previous decade, it bought the 3.16 per cent stake of Usha International and became HCIL. Honda now manufactures, markets and promotes all its vehicles in the Indian Territory. In 1995 when Honda had entered India there was a mandate to have an Indian partner and that is when Honda had come in as a joint venture.The Honda City sedan was the first car model launched by the Japanese car maker in India, which is still the best seller in its new-generation avatar.
Indian Operations
Honda’s headquarters for India is located in Greater Noida, Uttar Pradesh and it ran a plant there till early 2020. Now the automaker produces cars at Tapukara, Rajasthan. This plant has an area of 450 acres and this plant at the moment has a capacity of 120,000 units.
Products and Services
Honda has a strong dealership network in India with more than 220 dealerships in the country. These are present in about 140 cities approximately. The company has even started Auto Terrace, which is the company’s new exchange and pre-owed car division. This is available across all Honda dealerships in the country. The 3S Facility format offers sales, service and spare services to customers at all its service centres. This will help to offer hassle free service for Honda customers.
The Honda range currently comprises the Amaze, City, WR-V and the Jazz hatchback.
Competition
Honda’s major competition in India includes Toyota, Hyundai and even Maruti Suzuki. The Japanese automaker is a premium car maker and is perceived to be the same. Maruti Suzuki is working towards the same image with the Nexa Experience dealerships.