Tata Ace Zip truck has evidently emerged as a strong preference in the commercial vehicle segment with 100,000th unit being rolled out from its Dharwad facility in Karnataka. The Ace Zip vehicle from Tata Motors gained popularity as a safer, compact and rugged commercial vehicle. Speaking more on the occasion, Ravi Pisharody, Executive Director, Commercial Vehicles, Tata Motors, said, "The Tata Motors' creation of the ACE in May 2005 and subsequently the ACE Zip went on to create new vehicle categories in India and are a clear indication of our understanding of the customer needs and commitment to cater to these with safe, cost-efficient transport solutions. Leading the segment with a large 78 per cent share, the ACE Zip micro-truck offers a safer, more lucrative cargo option for the cargo carrier businesses. It has found acceptability from first-time buyers and is seen as a successful self-employment generation model. Today, with the 100,000th roll out of this vehicle, we can confidently testify the value we offer to our customers".
The Tata Ace Zip is capable of handling a payload of about 600 kgs at a time and has a short turning radius of about 3.5 meters. The vehicle has been handling commercial tasks such as - cargo van, display van, shop-on-wheels water tanker, dumper, tipper, and delivery van. The vehicle is available across the company's 200 dealership outlet that has a strong network strength of about 1,800 retail outlets in the country.
Speaking more on the new feat, an official statement released by the company in this regard states, “Its affordable pricing and competitive maintenance cost throughout the life-cycle has fostered self-employment to help entrepreneurs & small businesses grow across urban/ semi-urban/ rural areas. The Tata ACE Zip is the second highest selling variant of the ACE family with an average volume of 2,500 vehicles per month and enjoys an unparalleled brand equity in this segment.”
