Maruti Suzuki has been a strong name in the Indian automotive industry. The Indian carmaker has been present in the Indian market for near 3 decades and has a special spot in the heart of an Indian commuter. Achieving sales numbers has never been a major concern for Maruti Suzuki, infact the only thing that bothers the carmaker is further increasing the sales numbers in the country.
Maruti Suzuki is reportedly planning to achieve two million sales per year figures in a phased manner in about next five years. This would be a result of enhanced research and development project. The investment in terms of efforts may help with the development of more eco-friendly vehicles along with more options in petrol, diesel and LPG in existing models.
Speaking more on future plans, RC Bhargava, Maruti Suzuki India (MSI) chairman, said, “2013-14 was a significant milestone year for us, as in December we completed 30 years of selling cars. It is a good time to review what we have achieved and what we should do in our next 30 years - Maruti 2.0. The much higher availability of funds with Maruti would enable your company to strengthen its R&D and develop, and maintain the much larger number of models required to achieve sales of 3 million cars.”
Adding on the importance of strengthening Research and Development activity, Bhargava said, “If we are thinking of doubling or tripling our volumes, the number of products has to correspondingly go up. These products will have to be refreshed periodically also. The bar of technology, performance and features has to also go up considering the competition in the future. We have to build in-house R&D capability and capacity in line with this need.”
