Lamborghini, super luxury car making subsidiary of the Europe’s largest car maker Volkswagen, is all set to expand its footprints in the Indian market. The brand marked its debut in the Indian market a few months back and now it plans to open second dealership in the Indian market by the end of this year. The decision has been taken in a bid to meet the rising demand for its cars like 36.9-million rupee ($750,600) Aventador.
The rising number of millionaires is attracting a number of super luxury car makers towards the Indian market. It has been projected that there will be more than double fold increase in the number of millionaires in the country by year 2015. It has been estimated that the number of millionaires will surge to 403,000 by 2015 from 173,000 in 2010. Taking the opportunity with both hands, a number of foreign super luxury car makers have marked their debut in the Indian auto market including Maserati, Aston Martin, Ferrari, Bugatti etc.
In a recent statement, Deepesh Rathore, the managing director in India for IHS Automotive, said, “The wealth at the top of the pyramid is growing at a much faster pace.” He added, “Every month there is a new segment of buyers for these cars. People don’t take out loans to buy a Lamborghini.”
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