Fiat India, a subsidiary of Italy based leading auto maker Fiat SPA, has launched a unique promotional Doctors Campaign for health care professionals in the India market. The Doctor’s Campaign is associated with India’s largest PSU bank SBI.
While informing on this unique program, Mr. Enrico Atanasio, Head – Commercial, FIAT India said, "Fiat has been present in India since a decade and is committed to Indian consumers. Hence with doctor's campaign initiative we aim to appreciate their services to the community and make their lives easier. At the same time we also hope to work towards developing better relationships by providing more benefits that can be availed."
In this campaign, the interested buyers will be offered a number of financial benefits including 1 percent discount and a 100 percent waiver of processing fees. The firm is also offering a number of other offers in this program including an exciting exchange package which will leverage the value of your old car against the new one. In a bid to offer an ease from buying formalities, home test drive service facility will be offered to the doctors. With this, exclusive value added benefits will also be there during this campaign.
Fiat India currently sells two car models in the Indian market including hatchback Punto and mid - size sedan Linea.
