Factors that make Ford Fiesta tick in the Indian market

Saturday 29 March 2014, 10:18 AM by

Ford Fiesta has been spotted on Indian road undergoing tests on a number of occasions. The company has also recently put up details regarding the face­lifted version of the Fiesta sedan on its website. The American car­maker has unveiled a fresh face of its Fiesta sedan at the recently heldAuto Expo 2014 event. Ford Asia Pacific President David Schoch was heard at the Auto Expo2014 event as saying, “As we prepare to launch 23 models globally in 2014 ­ the most in morethan a century ­ we see huge potential in India, both as a market and as center of excellence of manufacturing. We are building the factories of future in India and across Asia Pacific region to set the stage for turbo charged growth in coming years.”

Factors that make Ford Fiesta tick in the Indian market | CarTrade.com
Factorsthat make Ford Fiestatick in the Indianmarket

Primarily, the new Ford Fiesta has only received some interesting cosmetic upgrades this time around. The sedan has retained the existing 1.5 Litre petrol engine that generates a decent 108 Ps of power, whereas the diesel version generates about 90 Ps of power. The petrol engine has been mated to 5 speed manual transmission and 6 speed automatic transmission. For now, the diesel version shall only be mated to a 5 speed manual transmission.

Interior dimensions largely remain unchanged in the new Ford Fiesta sedan. The interior sports a two tone shades, new seat fabric enhances the overall ride quality of its occupants. Applink sync connectivity system has been used in this fresh lot. This allows drivers to use voice commands to play their favorite music, controlling mobile application and making phone calls. Moreover, Ice Blue lighting on the switches, dials and displays gives it a distinctive appeal. On the exterior front, the car features trapezoidal grille that gives it a sportier stance. The headlamps are smoothly crafted to flow into the sides of this car and the bigger bonnet gives it a muscular stance. At the rear, the tails lights have been tweaked to make it look bigger and bolder. Ford has not officially revealed the pricing for this car. Currently Ford has been giving out heavy discounts on its vehicles across segments. The exact pricing for the Fiesta sedan may be revealed at a later date and is expected to be known post release in the Indian market sometime this year.

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