Ducati India launches entry level Monster bike at Rs 6.99 lakh

Saturday 07 January 2012, 11:55 AM by Vikas Yogi

Ducati, the Italy based iconic premium bike maker on Friday uncovered its much anticipated 'Monster' M795 at the Delhi International Auto Expo. The all new Monster M795, which carries a price tag of Rs 6.99 lakh in India, will be available through three dealership of Ducati in India.

Ducati India launches entry level Monster bike at Rs 6.99 lakh | CarTrade.com
Ducati Monster M795
The brand Ducati will be competing with the likes of Harley Davidson and Triumph Motors in the segment of high-end premium bikes. By adding the all new Monster M795 in its India portfolio, the firm is looking forward to increase its sales volumes considerably.

Speaking on the occasion, Mr. Ashish Chordia, CEO, Ducati India, said that company has specially developed this urban entry level model for the Asian market, and it will have no competition in the country. He added, "The new Monster 795 has been eagerly awaited in India and we have priced it attractively to make it easier for Ducatists to own their favorite brand.”

According to Mr. Mirko Bordiga, CEO, Ducati Asia Pacific, the Monster has been firm’s highest selling premium model across the globe. Besides M795, Ducati’s India portfolio includes about 13 other models such as Hypermotard and Super Bike. The firm aims to raise the number of its sales outlets in India to 13 by the end of this year.

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