Bajaj Pulsar 135 has enabled Bajaj to dominate the performance segment of bikes in India. It has boosted company sales to 60,000 units per month. Bajaj Pulsar 135 alone sells 25,000 units per month giving much needed volume sales to the company and to become the 2nd largest bike in the performance segment within 100 days of launch. Bajaj Pulsar 150 currently bags the first place with 26,000 units sales per month.
“Overwhelming appreciation by the college youth has contributed in achieving this landmark for us. This can be attributed to the Pulsar 135’s cutting edge technology combined with great looks and features. The highly encouraging performance of Pulsar 135 LS will surely allow us to reach our goal of selling one million Pulsar vehicles by FY 10-11,” said S. Sridhar, CEO-2Wh, Bajaj Auto. Bajaj Pulsar 135LS is the Light Sports model that currently retails at Rs. 53,000.
According to Society of Indian Automobile Manufacturers (Siam), in the motorcycle segment of engine capacity between 125cc and less than 250cc, Bajaj Auto sold 761,993 units between April and February this financial year, compared to its rival Hero Honda’s 213,743 units.
