Audi CEO Rupert Stadler has said that the city managers have to redress as well as take measures to improve the road conditions for improving urban mobility in the coming days. He was present at the CDU political party’s economic conference, which was organised by the German Chancellor Angela Merkel. Stadler said, “My key message to politicians is: Now is the time to occupy oneself with the technologies of tomorrow. This is a great opportunity. Every infrastructure will have its own digital operating system.” He noted that almost three-fourth of the urban infrastructure required by 2015 had not yet been built.
The Audi CEO was also hopeful that the government bodies and the automobile makers will have to collaborate closely to materialise the idea of a smarter urban environment. He was of the opinion that all kinds of public and private transport system be connected to digital devices and other objects like traffic signals, charging and parking stations. He added, “Economics and politics must together shape the digital revolution.”
This updated connection among the various modes of traffic and its smooth functioning is extremely required for the onset of auto-driven cars. Audi CEO also welcomed the idea of big names like Apple, Uber, Google and Baidu taking an active part in boosting the technological part in the automobile industry. Regarding the automated car, he said, “We see that the car is incredibly attractive for the IT sector.”
Stadler added, “With 5,000 computer chips on board, an Audi is the biggest mobile device nowadays.” He was also of the opinion that half of a car’s value will come from its digital component by 2020. Also, he said that if the driver is not compulsorily behind the wheel, he can focus on other pursuits than driving. According to him, “The car becomes a high-revenue point-of-sale.” Also, the importance of a connected car lies in the fact that it generates an incredible high amount of data.