Mercedes Benz has just inaugurated the LuxeFest – 2014 event in India. The nearly one and half months long event is meant to enhance the overall luxury car owning experience that is loaded with cutting edge innovation. The special event celebrates luxury with other like-minded luxury brands like Swiss International Airlines, J W Marriott and Carl F Bucherer. The event shall be on till 31st October, 2014 and be spread across all Mercedes Benz showrooms in India.
Speaking more about the event, Eberhard Kern, Managing Director and CEO, Mercedes-Benz India, said, "2014 is our 'Year of Excellence'. By 'excellence' we mean our continuous endeavor in creating new avenues of customer fascination and delight. Through LuxeFest, we are targeting potential and existing customers to experience Modern Luxury across our showrooms in India. During the festivities, we want to extend to our discerning customers a prestigious experience at our Mercedes-Benz showrooms and also benefit through our associations with other top luxury brands like Carl F. Bucherer, J W Marriott and Swiss International Airlines. Through the two month long LuxeFest, Mercedes-Benz India promises to provide patrons new touch points of fascination and delight that is consistent with the Mercedes-Benz brand and across all Mercedes-Benz showrooms in India.”
As part of additional complimentary benefits during the special event, any interested buyer can avail additional 20% benefits on Food and Beverages, and Spa at any JW Marriott hotels in India. Apart from this Mercedes Benz is also giving out goodies like hotel stays, flight tickets and personalized watches.
