Honda Jazz in June 2009

author image Satish Kalepu
Thursday 23 April 2009, 00:00 AM

Honda Siel Cars India is ready to enter the small car market segment with its latest model Jazz. Honda is currently the biggest player in the mid-size car segment and is ready to enter the high volume hatchback model segment with its new model. The new car will be priced at Rs. 5.5 lakh and will compete with Skoda Fabia, Tata Indigo, Ford Fusion, Hyundai Accent and the upcoming Maruti Ritz.

The new Honda Jazz will sport a 1.2 litre engine developed exclusively for the Indian market, carrying highest fuel efficiency in its segment. This is the only small car in Honda’s product portfolio around the globe and is sold as Honda Fit in certain overseas markets.

“Jazz will have all the features found in a premium large car. Our survey shows that 80% hatchback customers feel that these cars lack legroom and headroom space which we have addressed in Jazz," said HSCI managing director & CEO Masahiro Takedagawa. "We have designed a special engine for India to optimise fuel efficiency and power, which delayed the launch by one year. Jazz also comes strapped with a toughened suspension to meet stiff roads conditions in India," he added.

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