Tata Zest - Launch round the corner

Tuesday 17 June 2014, 10:54 AM by

Zest sedan from Tata Motors has been generating quite a lot of curiosity for its new x-factor. The car also generated quite a lot of curiosity at the Auto Expo Event when it was first showcased at the event. Back then speaking more on the developments, Ankush Arora, Senior Vice-President and Head, Commercial Passenger Vehicle Business Unit at Tata Motors, said, “It is a new phase for Tata Motors. We are putting a tremendous effort to make sure that every aspect of our business is in place ahead of these two major launches. We are attempting to re-haul the perception of Tata Motors brand.”

The Zest sedan from Tata shall be powered by a 1.2 Litre MPFI Turbocharged petrol Revotron engine that generates about 83bhp of power with 140Nm of torque. The sedan shall also be available in a diesel variant and shall be powered by a VGT 1.3-litre multijet diesel engine that generates about 89 Bhp. Both the engines have been mated to a 5-speed Automated Manual Transmission gearbox. The Automated Gear Shifter feature on the diesel version shall earn Zest the title of being cheapest automatic diesel sedan in the country.

Tata Zest - Launch round the corner | CarTrade.com
Tata Zest - Launch round the corner

The sedan is stated to be based on Drivenext philosophy and shall feature F-Tronic Automated manual transmission technology. The car is loaded with safety features like feature ABS, EPAS, speed sensitive power steering and Active Return function. The car shall also get next generation Harman infotainment system that lets you access your entire collection of videos, music and more on the 5 inch touchscreen.

The Indian car-maker Tata has also been on a mass scale hiring mode to gain a strong network in terms of sales, service network and marketing. Along with dealers assistance, Tata Motors has stated to hire about 3,000 – 3,500 sales force in next six months. Tata Zest has been made a reality owing to valuable design inputs received from three Tata Motors design studios located in Coventry (UK), Turin (Italy) and Pune (India).

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