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      General Motors to Increase its Market Share Three Fold

      Payal Pathak

      Payal Pathak

      General Motors India intends to increase its market share three times in the Indian market. It is planning to launch five new car models in next two years, which will be launched in association with its Chinese partner Shanghai Automotive Industry Corporation (SAIC).

      “We intend to sell 100,000 units this year. We have a robust product line-up. Six new models would be introduced in the Indian market starting December 2011, five of which we are developing along with SAIC. We expect to sell 300,000 units every year by the end of 2013,” said Karl Slym, president and managing director.

      General Motors intends to introduce an LCV in the Indian market and it already has plans to bring at least light commercial vehicle models to the domestic market. “Commercial vehicles account for 40 per cent of total auto sales. The segment is projected to grow by 20-25 per cent every year for the next five years. To increase our presence in the Indian market, we have decided to introduce products in this segment as well.” The company is investing Rs. 1125 crores to increase its capacity at its two plants in Halol and Talegaon to meet the rising demand of automobiles in the country.

      Chevrolet