Audi registers 70 % jump in net profits in year 2011

Saturday 03 March 2012, 12:28 PM by Vikas Yogi

The Germany based leading luxury car maker Audi has registered a massive surge in its sales during the calendar year 2011. The company sold a total of 1.3 million units of its cars in the global market during last year, registering a surge of 70 percent over the previous year. One more fact that filled the car maker with excitement and enthusiasm is that now Audi has become the second largest selling luxury car brand in the world, replacing its arch rival Mercedes Benz for the second spot.

In past few months, China has become the largest market for Audi, even ahead of company’s domestic market Germany. Moreover, the firm is rapidly gaining ground in the emerging markets like India.

Speaking on the company’s performance during last year, Rupert Stadler, Chairman of Audi, said, "China has become firmly established as a key pillar. Russia, India and the South American countries are also becoming increasingly important. He was speaking at the firm’s annual earning press conference on Thursday.

In India, the company is aiming to raise its sales figures to 10,000 units by year 2013, almost doubling its current figures of 5,511 units. In coming one year, the company will be introducing three new models in the Indian market that comprises of SUV Q3, Coupe Audi TT, and sedan S6.

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