Tata Motors has achieved third position in the J.D Power 2016 India Customer Service Index Study. The Mumbai based automaker is among the most improved brand in its customer service levels with an increase of 39 points, from 2015, scoring a total of 888.
The J.D Power 2016 India Customer Service Index Study is designed to provide manufacturers an objective assessment of the customers’ satisfaction with dealer service during the first 12 to 24 months of vehicle ownership. This study further examines additional service concepts – such as, variation in satisfaction among maintenance and repair customers, dealer and non-dealer, service facility usage and loyalty that designates the highest performers in the industry. According to this study, Tata Motors has improved across five factors such as service initiation, service advisor, service facility, vehicle pick up and service quality.
Commenting on the achievement, Mayank Pareek, President, passenger vehicle business said, “Service is key in the automotive industry and makes a difference in the car buying decision too. We have worked hard on our service offerings last year and are delighted today to secure the second highest score in the J D Power 2016 Syndicate Customer Service Index Study, which is also the highest increase in score in the industry, this year. This is a proof of our consistently focused efforts towards customer service.”
