SkodaAuto India inaugurates Fahrenheit Automobiles in New Delhi

author image Rishi
Monday 31 August 2009, 00:00 AM

New Delhi, August 27, 2009: ŠkodaAuto India, a fully owned subsidiary of ŠkodaAuto a.s., Czech Republic (Volkswagen Group), one of the premium automobile manufacturers in India, today announced the opening of Fahrenheit Automobiles Pvt. Ltd., a new 3-S (sales , service & spares) dealership in New Delhi.

Fahrenheit Automobiles was inaugurated by Mr. Thomas Kuehl, Board Member, Sales & Marketing, ŠkodaAuto India, Mr. Ashutosh Dixit, GM, Sales & Network Development, ŠkodaAuto India and Mr. Kunal Ramchandani & Mr. Sumit Nanda, Directors of Fahrenheit Automobiles.

Located at 68/3, Najafgarh Road, Moti Nagar New Delhi -110015, Fahrenheit Automobiles facility is built on an area of 50,000 sq ft and symbolizes a milestone for ŠkodaAuto, as it will be the largest dealership in the country. The 3-S (sales, service & spares) dealership designed to meet ŠkodaAuto's global quality standards and layout specifications, promises a premium buying and ownership experience to its customers for the purchase and maintenance of their valuable Škoda car.

Speaking at the inauguration, Mr. Thomas Kuehl said, “We are proud of the overwhelming response that we have always received from customers in the NCR region. We are confident that Fahrenheit Automobiles will play a vital role in strengthening our dealer base and continue to enhance the Škoda Customer Care experience. Our new facility will cater to the growing demand for Škoda cars in New Delhi and is a symbol of Škoda’s philosophy reflected in the architecture of the building structure. The sales figures for Skoda since the launch of the New Superb and the Laura this year have surpassed our expectations as The New Superb continues to write success outselling the competition in June & July ‘09, securing the No. 1 position in the D segment with 462 units. In the Rs. 13 – 26 lac premium segment SkodaAuto India now holds a segment share of 55 percent.”

With regards to Network Development, Mr. Ashutosh Dixit added, “Our expansion strategy is to create a strong authorized dealer network in India to support our growing sales in the region and ensure adequate support for all sales and service functions. We will increase our presence to 65 outlets by the end of 2009. Apart from the customary sales & service outlets we will also target opening 10 Skoda Boutique showrooms in 5 cities by the end of 2010.”

Mr. Kunal Ramchandani who also addressed the gathering mentioned, “Our facility is equipped with state-of-the-art amenities to cater to the complete portfolio of our customer’s needs, all under one roof. Fahrenheit’s philosophy of providing our customers with complete mobility solutions is illustrated through our certified & skilled manpower, online payment module and 24/7 * 365 days Roadside Assistance. The facility will be capable of servicing 50 cars per day and is targeting a sale of around 600 cars in 2009.”

Including Fahrenheit Automobiles, ŠkodaAuto India has 7 showrooms in the NCR region including 5 in New Delhi. The ŠkodaAuto’s dealership footprint is now spread across 62 outlets and covers 46 cities & towns in India.

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