New cars to light up the Indian car market

New cars to light up the Indian car market New Nissan Terrano
author image CarTrade Editorial Team
Monday 19 August 2013, 10:37 AM

Indian car market has been sustaining a tough period for the past year with the demand being really low and sales coming at a premium. There are several reasons why the auto industry has been witnessing a fall, such as the constantly falling value of rupee, widespread price rise and reluctance on the part of buyers. Auto makers have been forced to resort to desperate measures to keep their momentum going, which includes high discount of successful models and lucrative insurance deals. However, with the festive season approaching, industry experts have predicted some sort of respite for companies. Notably, the festive season is considered to be the best time to purchase a new vehicle in India. The month of August has already seen the third generation Skoda Octavia being unveiled and its launch is imminent. In coming days, manufacturers like Audi, BMW, Nissan and Hyundai are slated to launch and unveil new models.

New cars to light up the Indian car market

Audi, the German car maker, is going to launch the low cost variant of the Q3 Sports Utility Vehicle (SUV), named the Q3 S, on the 19th of August. The Q3 S is expected to be priced around Rs. 25 lakh, which means it will target the price sensitive buyers in the luxury car market. It is expected to brought to India as a Completely Knocked Down (CKD) unit, following which it will be assembled at the Aurangabad production facility. The Audi Q3 S will compete with the likes of Mercedes-Benz A-Class and B-Class. Japanese car maker

Nissan is expected to showcase the Terrano compact SUV on 20th of August. The Nissan Terrano is the sibling of the Renault Duster and is slated to be priced about Rs. 50000 higher than the latter. Rolls Royce, the world-renowned luxury car maker, is also expected to launch its most powerful production till date, called the Wraith, in a few days time. Other than these, luxury car maker BMW is expected to launch the 1 Series in September. Hyundai, the South Korean auto maker, is also slated to introduce the Grand i10, to be slotted between the current i10 and i20, within a few months.

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