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      New benchmark set by Audi Group for deliveries, revenue, and profit in fiscal year 2011

      CarTrade Editorial Team

      CarTrade Editorial Team

      In the fiscal year 2011, Audi Group has once again established records in terms of revenue, deliveries, and key earning. This renowned automobile giant has been successful in selling more than 1.3 million cars in 2011 thereby driving the revenue to €44.1 billion. For the last fiscal year, Audi Group registered operating profit of €5.3 billion. From 9.4%, operating sales of the company increased to current12.1%.

      Rupert Stadler, Chairman of the Board of Management of AUDI AG, said, “Never before have we had such a large increase in deliveries in a single year. 2011 was the most successful year in the history of our company. We want to continue on this path in 2012 and grow more strongly than the market as a whole.”

      Automobile experts predict the growth of around 4 percent in the global car market in 2012. Regarding the main performance indicators, the 2011 was a record year for the car maker. Compared to 1,092,411 Audi vehicles supplied in 2010, the company sold 1,302,659 in 2011, pushing the growth to 19.2 percent. Company revenue increased to €44.1 (35.4) billion by 24.4 percent, which is more than the sales.

      Over 60 percent improvement has been made by Audi Group in its operating profit to more than €5.3 (3.3) billion. From 9.4 percent in 2010, operating return on sales increased to 12.1 percent in 2011. The Member of the Board of Management of Audi AG for Finance and Organization, Axel Strotbek, confirming the qualitative growth strategy said, “With this rate of return ratios, the Audi Group is one of the most profitable companies in the automotive industry.”

      On revenue and profit development, higher-quality model mix had a positive impact. Between 2009 and 2011, the share of revenue generated by the C- and D-segments vehicles namely Q7, A6, A7, and A8, model series, increased from 25 to 38 percent. Since last year, the company is continuously expanding its lower segments model range with the A1. In the past fiscal year, distribution costs, cost of sales and administration expenses increased at a slow rate than revenue development due to cost optimization.

      Apart from addition to higher revenue quality, the total improvement in cost structures led to the increase in operating profit. Profit before tax of Audi Group reached a new record level of over €6.0 (3.6) billion due to the increase in the financial result to €692 (2010: 293) million. Hence, 66 percent increase has been recorded. Compared to 10.3 percent return on sales before tax of prior year, the company attained 13.7 percent return. 35.4 (24.7) percent improvement has been made in the return on the average capital.

      All employees have been thanked by the Board of Management for their passion and commitment by which they contributed to the financial success of the company. For each employee in Germany, an average of €8,251 is provided as per Audi profit sharing agreement. As there in no drastic change in the economic situation, Audi expects operating profit for 2012 similar to the previous year. The earning performance of the company will also be boosted by the attractive, young product range.

      “We have been following a strategy of sustainable and qualitative growth for several years, and this is reflected once again in the key financial indicators for the 2011 fiscal year,” says CFO Strotbek.

      Audi wants to maintain this growth tradition with the newly launched models Q3 and A6. This year, 18 more new models will be launched by the company ranging from new generation of the high-volume model Audi A3 to A1 Sportback. Between 2012 and 2016, the company is planning to invest €13 billion. The company is expanding its Győr (Hungary) facility to a complete car manufacturing unit. In this facility, production of a new model of the A3 range will start from 2013. In Germany, the company is making huge investment. Audi also plans to invest €8 billion in the next five years in the Ingolstadt and Neckarsulm sites.

      For technical innovations and development of new products, the investment will be made. Within the agenda of the joint venture FAW-Volkswagen Automotive Company Ltd., the company is expanding its manufacturing capability in China. Apart from the Changchun unit in North China, the company is developing another facility in southern part of the country. By 2013, production will start in the Foshan plant of the company.

      In the present year, Audi will recruit new employees in Germany. For the future projects of the company such as electric mobility and lightweight construction, 1,200 experts will be hired.

      In 2011, 1,302,659 cars of the Audi brand have been supplied by Audi Group. Operating profit of €5.3 billion and revenue of €44.1 billion has been registered by the company in 2011. The vehicles of Audi are manufactured in Brussels (Belgium), Győr (Hungary), Changchun (China), and Ingolstadt and Neckarsulm (Germany). Q7 model is manufactured in Bratislava (Slovakia) facility. In the Aurangabad (India) unit of the company, the production of Audi A6 started at the end of 2007. The production of Audi A4 in India began in early October 2008, which was followed by the manufacturing of Audi Q5 in July 2010. In 2011, the company started producing new Audi A6.

      Since May 2010, the company is engaged in producing Audi A1 at the Brussels plant. Audi in 2012 started the manufacturing of new A1 Sportback. In Martorell (Spain), production of Audi Q3 started since June 2011. Audi has made its presence in more than 100 markets across the globe. quattro GmbH in Neckarsulm, Audi Brussels S.A. /N.V. in Brussels (Belgium), Audi Hungaria Motor Kft., Automobili Lamborghini S.p.A. in Sant’Agata Bolognese (Italy) are the wholly owned subsidiaries of Audi AG.

      At present, the company provides employment to 64,000 people across the globe out of which 48,000 are in Germany. For maintaining technological lead as per its “Vorsprung durch Technik” slogan, investment target of €13 billion has been set by Audi between 2012 and 2016. This investment will be made to expand the production capacities and develop new products. At present, the Győr (Hungary) site of the company is undergoing expansion. In late 2013, Audi also plans to begin production in Foshan (China).

      Authorized Dealer Showrooms in India:

      • Audi Hyderabad - 8-2-684/A, Road No.12, Banjara Hills
      • Audi Indore – NRK Business Park, Plot B1, Vijay Nagar
      • Audi Jaipur- Kamal & Co. Premises, Opp GPO, M.I. Road
      • Audi Kochi - NH. 47, Vytilla Aroor, Bye Pass Road, Marudu P.O.
      • Audi Kolkata - 9 AJC Bose Road
      • Audi Ahmedabad - Rudra-Path, S.G. Road
      • Audi Bengaluru – Survey No 6/1, Beratana Agrahara, 15 KM Road, Hosur Road, Electronic city P.O
      • Audi Chandigarh - Plot No. 171, Industrial Area, Phase I
      • Audi Chennai - 535, Anna Salai, Nandaman
      • Audi Delhi - B -1/H 1, Mohan Co-operative Industrial Estate, Mathura Road
      • Audi Gurgaon - Orchid Centre, Sector – 54, Golf Course Road
      • Audi Ludhiana – GT Road
      • Audi Mumbai West - New Link Road, Andheri West
      • Audi Pune - Pro1 Business Centre, Plot No. 395+396, Senapati Bapat Road, Shivajinagar
      • Audi Surat - Nr. Rundhnath Mahadev Mandir, Surat Dumas Road
      Audi | Audi Q3 | Q3