MSIL is set to kick off the service campaign to promote timely maintenance of cars across 50 cities across India. Maruti Suzuki sells more cars than anyone else in the country and that is because of their affordable cars, lower maintenance costs and availability of service in every nook and corner around the country.
Maintained vehicles run smooth and at the same time are more efficient and hence pollute less. Maruti Suzuki will also try to encourage car owners to book service appointments using the MarutiCare app. Booking an appointment will help the service centres to be prepared with required spares and also plan better for minimum service downtime. The Periodic Maintenance Service campaign will run in 560 dealerships in the 50 cities to urge customers to ensure periodic maintenance of their vehicles.
Maruti Suzuki is a strong player in the mass market with successful cars like the Maruti Alto, Wagon R, Celerio, Swift, Ritz, Swift Dzire, Baleno, Ciaz and the Vitara Brezza. The month-long campaign will also encourage waterless wash of their cars to conserve water in light of recurring water shortage across the country.
