Maruti Kizashi ready to take on competitors in India

Monday 10 January 2011, 00:00 AM by Vikas Yogi

Maruti Suzuki Kizashi, the much anticipated premium sedan that will mark the company’s entry in the premium sedan segment in India, is ready to give its competitors a run for their money. The car will be launched in the country in the last week of January 2011. The major competitors of the Kizashi in India include Chevrolet Cruze, Toyota Corolla Altis, Honda Civic, Volkswagen Jetta and Volkswagen Passat.

The company hopes that Kizashi will get good acceptance from the Indian buyers. Mr. RC Bhargawa, chairman, Maruti Suzuki, recently said in an interview given to ET, “When the Kizashi comes, you will find that it is very well designed, fully loaded car like most of our products. We may certainly not get to the No.1 position, but I think the Kizashi will get good acceptance. We will at least learn a little more about what customers in that segment want and I would be surprised if there isn’t a reasonably good response to the Kizashi.”

Kizashi sedan will sport a 2.4L petrol engine that will be capable of delivering a peak power of 185 bhp with 230 Nm of peak torque. The power packed engine of the car will come mated with a highly sophisticated six-speed manual transmission. Kizashi will be initially imported as a completely built unit (CBU) from Japan.

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