Launched in October, Maruti Suzuki India’s SX4 replacement, Ciaz sedan garnered 5840 unit sales in the month of November. In October, Ciaz did relatively well at 6,345 units outnumbering its arch rival, Honda City. As a result of mounting anticipation for the sedan, the vehicle might have managed to garner higher sales as compared to the following month. Though, the margin is narrow between the sales of both the months and hopefully the sedan will manage to maintain its sales momentum in upcoming months.
Overall, MSI witnessed 19.5 per cent surge in sales and 17 per cent rise in domestic sales. MSI collectively sold 1,10,147 units including domestic sales and exports as against 92,140 units sold last year at the same time.
Domestic sales rose sharply at 1,00,024 units juxtaposed to 85,510 units sold in November last year. Mini segment comprising of cars like Ato, A-Star, WagonR saw drop in sales at 37746 units which stood at 38040 units last year at the same time.
Compact segment on the other hand contributed 37,339 units which is much higher than 32,804 units sold last year in November.
MSI claims that sales of Dzire Tour increased three times, utility vehicles also witnessed drop in sales by 5.6 per cent. Omni and Eeco registered 52.1 per cent increase in sales at 12,203 units relatively higher than 8021 units sold in November 2013.
On the export front, MSI again reported 52.7 per cent rise in sales at 10,123 units as compared to 6,630 units shipped to overseas markets last November.
