Mahindra Reva announces price cut of Rs 1.7 lakh on e2o

Thursday 20 February 2014, 10:18 AM by

One of the major automaker in India, Mahindra Reva has recently announced a price cut of Rs 1.7 lakh for its electric e2o car in most parts of the country including major cities like Mumbai, Bangalore and Delhi. Interested buyers may avail of this facility by paying up some amount as a monthly rental fee to the car-maker. As per the scheme a customer is expected to pay a sum of Rs. 2599 every month to the car-maker as an 'energy fee', this would allow the owner to drive throughout the country for around 50,000 kms over a period of five years.

Mahindra Reva announces price cut of Rs 1.7 lakh on e2o |
Mahindra Reva announces price cut of Rs 1.7 lakh for e2o

Chetan Maini, Chief Executive Officer, Mahindra Reva Electric Vehicles, said, “What we are doing with the scheme is bringing down the cost of acquisition while we guarantee the customers battery performance coupled with inflation proof running costs. We will own the battery, all that the customer needs to do is pay a monthly fee.” Commenting on the reason for the discount, Maini said, “We have had a lot of customers who liked the car but were deterred by the cost. Now with this, we hope we will make it more affordable for them and push up sales.”

The patented REVive technology in this green car, lets you remotely activate the reserve power with just a call or use of a Smart-phone application. The car is blessed with a fully automatic transmission that makes driving a pleasure in the city traffic. The e2o with a compact structure has a mere turning radius of 3.9 meters. Moreover, the car is built using ABS body panels that are high impact dent and scratch resistant.

The e2o from Mahindra Reva boasts of an intelligent drive assist system that is equipped to diagnose, record and notify information to its owner on a regular basis. The interiors of the e2o is also pretty convincing. The car has ample cabin space and carries a refreshed look. On the exterior, the long flowing headlamps and broad grills gives it an appealing look.

To boost e2o sales in the Indian market, Mahindra Reva has set up a 24 x 7 assistance program and has assured of a courtesy car being provided when the car undergoes a battery repair period.

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