Hyundai Motors India Limited (HMIL), the country's second largest passenger car maker, has been able to gather 1 million fans on its Facebook page. To celebrate this momentous occasion, HMIL has decided to come up with an exciting promotional activity. The official Facebook page of Hyundai India diverts each user to a new application where a thumbnail image of each fan has been put into Hyundai's logo, to create a collage. Each fan can search for his or her image, signifying the importance of each individual in being 'One in a Million.'
This unique application will also allow users to complete the statement, ‘I am one in a million fan of brilliance because…’ in an exciting and innovative way. Lucky winners of this contest shall be entitled to fabulous prizes. Another application from HMIL will allow the photo collage to be downloaded as per different sizes for wallpapers, posters, cover photos and other purposes. More engrossing applications are also being devised by HMIL to celebrate the abovementioned occasion.
Revealing various interactive platforms is Hyundai's way of thanking every fan for its immense popularity. The company wishes that fans are able to enjoy and revel in their 'Moments of brilliance'. Industry experts believe that such activities would allow the second largest auto maker in India to scale new heights in future.
In terms of car launches, the i10 is expected to be introduced in a facelifted avatar during 2013. Hyundai's new fluidic design concepts have really taken the country by storm, which has been already applied to Eon, i20, Elantra, Verna and Sonata. Reportedly, the sales of Hyundai India have been increased owing to these design changes.
