The Japanese car maker, Honda Siel Cars India, is expecting a boost in sales in the festive season. It is all geared up for the upcoming pre and post Diwali festival in India. The new Honda Accord is averaging nearly 500 units a month as compared to earlier 250 to 300 units.
"On the back of our new launches we are hoping that sales will pick in the upcoming festival season," Honda Siel Cars India Vice President (Marketing) Jnaneswar Sen told PTI on the sidelines of the SIAM Annual Convention 2008. "Our 2 litre sports utility vehicle (SUV) CRV is also doing well. We have already sold about 60 units of our Civic Hybrid also," he added.
Honda also plans to launch the new and upgraded version of Honda City this year but any price indications for the same remain unannounced. The current version caters to the entry level sedan segment but the new model shall address the premium sedan customers.
Honda shall also launch its most awaited small car in India in 2009. It is working on a special model for India based on its Jazz model. It plans to expand its market share in the country which marks nearly two-third of small car sales out of total car sales.
