Honda Cars India Ltd. (HCIL) registered 88 per cent growth in the month of August by selling 16758 units last month in domestic market as against 8913 units sold in the same month last year. As for the exports, HCIL shipped 460 units in August 2014. The accrued sales of HCIL for the month of August stood at 17218 units. Riding high on the success of new City sedan, Amaze CS and recently launched Mobilio, HCIL has achieved 49 per cent growth during April-August quarter by selling 73,185 units as compared to 49,263 units sold in the same time last year. Model wise break of models for the month of August shows that maximum sales were contributed from Amaze compact sedan at 9198 units followed by new entrant in MPV segment, Mobilio that garnered 5530 sales.
Since HCIL halted production of City sedan to accommodate production for new Mobilio, the vehicle’s contribution was low at 757 units. Other vehicles that include Brio hatchback and CR-V premium SUV collectively chipped in 1273 units in August sales. Honda’s petite offering Brio of late has been garnering low response, in August it found only 1211 homes while premium SUV CR-V roped in 62 unit sales last month.
The company is planning to resume production of new City sedan effective first week of September. Honda will start production of the vehicle at its new manufacturing facility in Tapukara located in Rajasthan. Amaze emerged largest contributor in last month’s sales, launched last year in India, Amaze crossed 1 lakh unit sales mark recently.
