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      Harley-Davidson inaugurates new outlet in Pune

      CarTrade Editorial Team

      CarTrade Editorial Team

      Eyeing the rising demand for premium bikes in India, Harley-Davidson has opened a new dealership in Pune. With Two Rivers Harley-Davidson, the company has added yet another store, which takes its tally to 11 in India. At the inauguration of the 5000 sq. ft. state-of-the-art showroom, Anoop Prakash, Managing Director of Harley-Davidson India and Sunil Christian, Dealer Principal of Two Rivers Harley-Davidson were present and they spoke about the firm's plans for India. Located on the Amanora Town Centre Mall in Pune, the new showroom is expected to give boost to the leisure motorcycling culture of the city.

      Harley-Davidson inaugurates new outlet in Pune
      Harley-Davidson inaugurates new outlet in Pune
       

      The latest addition to the dealership network comes at the right time as Pune already has a significant customer base of Harley-Davidson bikes. As the Two Rivers Harley-Davidson is the first showroom in Pune that provides dedicated servicing of the company's bikes, the existing owners will breathe a sigh of relief. Now they can get their bikes serviced locally in Pune instead of taking them to Mumbai.

      Speaking at the inauguration event, Anoop Prakash, said, “We are the undisputed leader in the premium motorcycle segment in the country. Harley-Davidson is proud to lead the way in developing a strong leisure motorcycling culture in India and as the eleventh Harley-Davidson dealership in the country, Two Rivers Harley-Davidson will help with that development. A dealership in Pune was a natural progression since Harley-Davidson is a much loved brand in Pune with a large number of customers already present here . We are delighted to open our doors to the wide motorcyclist base in Pune and welcome new customers to our growing family of Harley-Davidson owners.”

      He said that the passion, enthusiasm and respect that Harley-Davidson bikes have received in India will continue to inspire growth plans of the company. Prakash later on divulged some details about the future prospects of the company by saying that Goa is next on the radar of Harley-Davidson as it will get a new showroom in coming days. He also hinted that the all new Harley-Davidson Street 750 model might be soon making inroads in the country.

      On the behalf of Two Rivers Harley-Davidson, Sunil Christian, was quoted as saying, “We at Two Rivers Harley-Davidson are absolutely delighted to bring Harley-Davidson to Pune, a city with an established leisure riding culture. The brand is renowned world-over for providing its customers with a premium lifestyle experience through a unique product offering. Through this launch, we seek to fulfil the dreams of local enthusiasts to explore their spirit of freedom and self-expression and take to the roads, in the true Harley-Davidson style.”

      In the newly launched dealership, Harley-Davidson will be selling all the 11 models that are offered in India besides the availability of riding gear, apparel, and merchandise. The range of Harley-Davidson bikes in India start from an ex-showroom price of Rs. 591000 in Pune. To give away greater customer satisfaction, the new dealership would provide a wide range of genuine Harley-Davidson parts and accessories for customising bikes.

      The new showroom of Harley-Davidson in Pune clearly demonstrates the expansion plans of the American bike maker in India. The wide dealership network of Harley-Davidson in India incorporates several cities. With the Two Rivers Harley-Davidson, the company has now has expanded its presence to Pune. At present, the other 10 Harley-Davidson dealerships include Tiger Harley-Davidson in Indore, Banjara Harley-Davidson in Hyderabad, Bengal Harley-Davidson in Kolkata, Capital Harley-Davidson in New Delhi, Coromandel Harley-Davidson in Chennai , Himalayan Harley-Davidson in Chandigarh, Nine Bridges Harley-Davidson in Ahmedabad, Seven Islands Harley-Davidson in Mumbai, Tusker Harley-Davidson in Bangalore and Spice Coast Harley in Kochi.

      It must be noted that since Harley-Davidson became operational in India, it has sold about 4000 bikes in India, which clearly demonstrates potential of the company. Apart from selling bikes, the brand was among the first to encourage the culture of leisure motorcycle culture in India.