Mumbai: General Motors India has registered an impressive growth of 34% in sales in August 2010, compared to the corresponding period last year. It sold 7941 units in August 2010 against 5939 units in August 2009.
The August 2010 sales comprised 2481 units of the Chevrolet Spark, 2475 units of Chevrolet Beat, 1438 units of the Chevrolet Tavera, 724 units of the Chevrolet Cruze, 325 Units of Chevrolet Aveo, 240 units of Chevrolet Aveo U-VA, 176 units of the Chevrolet Captiva and 82 units of Chevrolet Optra.
The increase in the sales was primarily driven by the response to Chevrolet Beat, Cruze and Spark. Chevrolet Beat and Chevrolet Cruze have become the industry benchmarks in their respective segments and a winner among consumers in India, with their best-in-class design, performance and other product attributes. Chevrolet Spark continues to register impressive sales, clearly validating it as the one of the most sought after car in its segment in terms of styling, performance and fuel efficiency offering a value for money proposition. Other car lines have also registered impressive growth during the month.
Commenting on the performance, Mr. P. Balendran, Vice President, GM India said, “We are excited by the continued overwhelming response to Chevrolet Beat, Spark and Cruze. Introduction of best-in-segment cars from the 300 series, increase in customer outreach through distribution network, our unique value proposition like Chevrolet Cashless Ownership offer and our promise to deliver quality and performance are the factors that have led to the impressive sales.”
Chevrolet recently completed seven years of its successful journey after its foray into the Indian market. With a wide array of products and services, Chevrolet has brought unmatched product quality and unparalleled performance to the Indian consumers. The company has also ramped up production by adding the second shifts at Halol and Talegaon plants to meet the increased demand of its products. It is also rapidly expanding its sales and service network to support the increasing market demand of its cars.
