Datsun working on sub-Rs. 5 lakh hatch for Indian market

Saturday 27 April 2013, 10:44 AM by

Nissan Motor India Private Limited, a domestic subdivision of the Japanese multinational auto maker, has revealed intentions to introduce its low cost Datsun vehicles in the country sometime next year. The Datsun hatchback is expected to enter their Indian turf with price tags falling in the sub-Rs. 5 lakh price bracket.

Industries sources have suggested that the upcoming no-frills Datsun models would compete in the country’s jam-packed compact hatchback segment. This means that Nissan would be hoping to take on the well established competitors like Maruti Suzuki, Hyundai, Tata Motors, Ford and General Motors, amongst others. It is clear that the Japanese auto major (Nissan) is looking at beefing up its product portfolio for the domestic car enthusiasts, especially in the entry level compact hatchback category of passenger cars.

The first Datsun made vehicle to hit Indian shores is believed to be a five-door compact hatchback, codenamed as the ‘K2.’ This model would carry competitive yet affordable price tag around Rs. 3 to 3.5 lakh in the country. The Datsun K2 hatch is anticipated to bear a frugal 1.2 litre petrol engine under its hood that could churn out peak power output close to 75 bhp. This 3-cylinder petrol power-mill could be borrowed from Nissan’s Micra premium hatchback and thereby, keeping the pricing within tolerable limits.

As per Datsun’s claims, the K2 hatchback would deliver class-leading mileage figures, so as to lure the high mileage seeking Indian car buyers. However, it is going to be interesting thing to see if the Japanese auto maker brings a diesel powered version of the K2 model to India or not. Top industry experts are of the opinion that the company could introduce petrol version first and if the car becomes popular with demand picking up, diesel models could be launched later as well.

Nissan Motor India has affirmed that though its Datsun models would be affordable in cost considerations, they would not compromise on quality and design ends. The Datsun cars would be complete in every aspect even better than their competitors, despite carrying a competitive price tag. The K2 model is expected to see Indian daylight in the middle of 2014 calendar year. Upon its arrival, the car would compete against Hyundai i10, Maruti Suzuki A-Star, WagonR and other models in the domestic passenger car market.

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