BMW India registered a sales growth of 14 per cent in 2016 selling a total of 7,861 units last year which includes 7500 BMWs and 361 units of Mini. Of the total sales, the 3 Series GT, the new-gen X1 and the flagship luxury limousine, the 7 Series found the highest buyers in India.
The Bavarian manufacturer introduced the latest iteration of the 7 Series flagship saloon last year in India along with the new 3 Series GT and petrol variants of X3 and X5 SUVs. The manufacturer’s Chennai facility even rolled out its 50,000th car last year.
This year, BMW plans to introduce the new generation 5 Series in India. The seventh generation 5 Series is already undergoing testing in India and is expected to be revealed later this year. The refreshed 6 Series will also be introduced in India soon.
Frank Schloeder, president, BMW Group India, commenting on the Indian sales performance, said, “2016 has not been an easy year for the automotive industry and that applies equally to BMW Group India. During the course of the year, developments in the Indian economy and policy framework shook the mechanisms of the auto industry. BMW Group India was faced with challenges no less than any other automobile manufacturer and was confronted with strong pressure from the beginning of the year. Despite a challenging business environment, BMW Group India has increased sales and market share.”
