The Germany based leading luxury car maker Audi recently received the ‘Certificate of Merit’ for the 3D campaign of its popular car model - Audi A8 L. The award was given by ‘One Show Interactive’ – the leading global non-profit organization that is devoted to raise the level of the creative work in the industry.
In last few months, Audi India has been topping the charts for a number of path breaking concepts in various categories including gold in the automotive category and silver in the online advertising. Moreover, the company had recently won silver for the best integrated campaign at the recent ‘Campaign India Digital Media Awards 2011’.
Commenting on the company’s achievement, Michael Perschke, Head, Audi India, said, “As the fastest growing luxury car brand in India, Audi has achieved a strong brand recall among consumers across the country. This progressive and award-winning 3D campaign is in line with the flagship’s capabilities to set new standards by demonstrating its class-defining characteristics. A reflection of our philosophy of Vorsprung durch Technik, the Audi A8L 3D experience reflects both the progressiveness of our brand and our continuous endeavor to adopt pioneering ideas to achieve greater excellence in luxury auto.”
