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Chevrolet Cars Latest News
View All- Chevrolet India ensures completion of its Takata Airbag recall
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- By Santosh Nair
- 13 Apr 2021,13:37
Chevrolet India continues to deliver on its commitment towards Chevrolet customers in India by ensuring services that keep Chevrolet customers safe. In this context, Chevrolet India wants to reaffirm...
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- Facelifted MG3 test mule reveals design cues for India spec model
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- By Desirazu Venkat
- 18 Jan 2018,11:24
The MG3 is undergoing a major date for the European market. The test vehicle has been spotted doing the rounds in the snow covered roads of Scandinavia and this updated model is the one that will...
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- Blueprints of new mid-engine C8 Corvette leaked
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- By Omkar Thakur
- 19 Dec 2017,14:10
After working the classic front-engine rear-wheel drive setup for ages, it was being rumoured that the all-new Corvette might change the rules of the game i.e. get a mid-engine rear-wheel drive setup...
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Latest Chevrolet Cars Reviews
View All- Chevrolet Beat Facelift Review
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- By Aditya Chatterjee
- 15 Jul 2014
Being one of the most fuel efficient diesel hatchbacks at 25.44 kmpl, Beat has got a face-lift to take on the battle of hatches with a new spirit. We take a quick look and find more on it....
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- Chevrolet Sail Review
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- By Aditya Chatterjee
- 11 Mar 2014
Part of the revamping strategy, Chevrolet launched the Sail U-VA hatchback and Sail sedan to take on competition. The Sail sedan marks Chevy's re-entry in the mid-size sedan segment which is primarily led by DZire and Amaze. While it does not boast of an ...
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- Chevrolet Enjoy Review
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- By Aditya Chatterjee
- 02 Aug 2013
Chevrolet pitches its Enjoy in this segment. Prices start at Rs.5.76 Lakhs(Ex-Showroom Mumbai). It is powered by a 1.3L Diesel engine and also delivers a mileage of 18.2 kmpl. We take it for a spin and see if the Enjoy leaves us in the same feeling as its...
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Used Chevrolet Cars
- ₹ 70,000Starting Price₹ 50,000Starting Price₹ 2 LakhStarting Price₹ 1.5 LakhStarting Price₹ 1.85 LakhStarting Price
About Chevrolet
Summary
General Motors India Private Limited is a partnership with 93 per cent stake is handled by General Motors while the rest 7 percent goes to SAIC. Chevrolet has been in India since 1928 as it was assembling trucks, cars and even buses. It was in 1954 that GM became a partner with Hindustan Motors and manufactured Vauxhall cars, Allision transmissions and bed for trucks.
GM came back to India with Hindustan Motors and introduced the Astra. Then came in the Corsa family of vehicles. The JV didn’t do well and the company came back to India with the Chevrolet badge. Chevrolet had procured Daewoo that was already being sold in India and it came in India with the rebadged Matiz as the Spark and launched it with a new engine as well. GMIPL has now opened its technical center in Bangalore, Karnataka where all its vehicle engineering, research & development activities takes place.
Executive Management
General Motors has a complete change in its management. Kader Kazem is the new company head and it was previously held by Arvind Saxena.He is now the Vice President of Planning & Programme Management for General Motors International Operations.
Indian Operations
GM has been one of the first foreign automotive manufacturers to enter India. The company began its journey in India in as early as 1928. Now, the company has two production plants: one is in Halol, Gujarat and the second in Talegaon, Maharashtra. The Halol plant will be shut and the company is looking at shifting its production to the Maharashtra plant. This is where the major production will happen. The company will be moving its Indonesian production also to the Maharashtra plant. The company is looking at increasing exports from India and thus making the company profitable. Talegaon is one of their largest and most flexible plants in South-East Asia. Its technical centre is established in Bangalore.
Product & Services
Chevrolet has a bout 270 dealerships in India at the moment and the company has about 248 sales touchpoints across the country. These outlets exist in metros, tier-1 and even tier-2 cities as well. The company has a good spread of dealerships and service network in the country.
Environmental Initiatives
Chevrolet as a company has several hybrid and electric vehicles that are sold across the globe. The Chevrolet Volt is a highly recognised green sedan. For India though, it only has CNG on the Sail and Spark range. The company hasn’t done much when it comes to the green initiative from the company.
Founder And First Car
General Motors was founded by William C. Durant and Louis Chevrolet. They together formed Chevrolet Motors on 8th November 1911. Chevrolet had Etienne Planche who designed the costliest car back then, the Series C Classic Six. He was Louis Chevrolet’s close friend and an avid designer. The prototypes of the C was developed even before Chevrolet brand was named. This was when the company began its journey and since then there has been no stopping.
USP
Chevrolet vehicles are good in all aspects. Space, features, power and even fuel-efficiency. This is what makes a cHevrolet product so good. It has a good after sales package as well. But the brand has taken a hit as it didn’t launch any new products for a while and at the same time it did struggle to sell the existing portfolio as well. This is what has made it difficult for Chevrolet. The Sail family didn’t do well for the company and even the Enjoy has been a letdown, when compared to the other Chevrolet products.
Resale Value
Chevolet has a lost a lot of market share and due to this, the company is loosing out its brand value. The Cruze once enjoyed a good resale, now all the brand products are struggling with resale.
Competition
Chevrolet is competing with the Hyundais, Maruti Suzuki, Tata and even Toyota. These are major competing brands with Chevrolet. In terms of sales it matches Fiat, Nissan and Skoda.
Discontinued Chevrolet Cars
Beat | Tavera | Enjoy | Cruze | Sail | Spark | Impala | Captiva [2012-2016] | Trailblazer | Spark [2007-2012] | Aveo [2009-2012] | Optra Magnum [2007-2012] | Beat [2009-2011] | Aveo [2006-2009] | Beat [2014-2016] | Optra [2005-2007] | Sail U-VA [2012-2014] | Beat [2011-2014] | Aveo U-VA [2006-2012] | Captiva [2008-2012] | Sail Hatchback | Cruze [2014-2016] | Sail [2012-2014] | Cruze [2009-2012] | Optra [2003-2005] | Cruze [2012-2013] | Corvette | Cruze [2013-2014] | Optra SRV [2006-2010] | Camaro | Silverado | Forester [2004-2007] | Tourer | Spark [2012-2013] | Fleetline | Forester [2005-2007]