KTM to choose India as its production hub by this year end

Wednesday 24 September 2014, 08:00 AM by

Austrian bikemaker KTM has been well known in India as brand that produces performance bikes. Across the globe, KTM bikes have emerged as a winner across various race events. Currently KTM utilizes its Chakan facility to manufacture its four motorcycles - Duke 200, Duke 390, RC 200 and RC 390. The plant is now on the verge to outsell super-sports and off-road bikes numbers from KTM's Mattighofen facility in Austria.

Speaking more on the occasion, Amit Nandi, KTM India head and Bajaj Auto senior Vice-President, said, “For KTM said, this will be a record year with sales projected to touch an all-time high of 150,000. Of this, 80,000-85,000 bikes will be made in India and sold in the domestic market as well as exported to Europe, US, Latin America and all of Asia, including Japan.” Reportedly, Indian bikemaker Bajaj holds about 48% stake in KTM.

KTM to choose India as its production hub by this year end | CarTrade.com
KTM to choose India as its production hub by this year end

Mr. Amit Nandi further added, “What has led to the phenomenal growth is that we have broadened our portfolio to introduce bikes that are relevant to the market and priced just perfect and also improved the network to 150 showrooms. Now that we four products, we are also marketing them aggressively through events like Orange Days and Track Days where we are hiring a venue where riders can turn on the throttle and enjoy the thrill of riding a KTM.”

The strong export markets from India for KTM would be Germany, France, Spain and Italy, along with other parts in West and South Europe. With the increasing concern over fuel efficient bikes in European continent, users have reportedly become more responsible and consider positive environmental impact. For India too this move shall aid in boosting its overall economy.

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