Former Maruti Chief GM Rakesh Srivastava joins Hyundai India as VP of National Sales

Friday 06 April 2012, 10:48 AM by

Rakesh Srivastava has been appointed as the Vice President of National Sales by Hyundai Motor India Ltd. (HMIL). Before joining the completely owned Indian division of Hyundai Motor Company (HMC), he worked at Maruti Suzuki India Ltd. (MSIL), the country's largest car maker, for 15 years, where he last held the position of Chief General Manager. An Indian Institute of Management, Ahmedabad graduate, Srivastava has experience of 24 years under his belt. Prior to Maruti Suzuki, he worked at Goodlass Nerolac Paints Ltd. and GTC Industries Ltd.

Talking about the appointment of Srivastava at the position, Arvind Saxena, Director, Marketing and Sales, HMIL, commented, “We welcome Mr. Srivastava to HMIL. With his extensive knowledge of the industry we are confident that he will ably contribute with his experience in his new role.”

HMIL, which currently holds the position of largest car exporter in India, presently offers a total of 8 models in the country. These include hatchbacks like Eon, Santro, i10 and i20; sedans like Accent, Verna and Sonata; and Santa Fe Sports Utility Vehicle (SUV). It has a fully integrated production unit located in the vicinity of Chennai, where it carries out manufacturing, quality assessment and testing operations.

Hyundai India has become a crucial cog in HMC's international exports plans and crossed the 1.5 million mark in terms of exports in March 2012. Presently, it exports vehicles to over 120 nations based in EU, Africa, Middle East, Latin America and Asia Pacific regions. For the past 7 years, it has held the distinction of being the largest car exporter of India.

In order to fulfil the steadily increasing demand for Hyundai cars, the company set up its second facility with yearly installed capacity of 3,30,000 units in February 2008. The company has a wide network of 343 dealers and 790 service centres in India, which have been instrumental in attaining the coveted position of the second largest car maker of the country. Moreover, it has established a multi-million dollar Research and Development (R&D) unit at Hyderabad, through which it endeavours to deliver high end global technology to the customers. The company aims to make this R&D unit the pinnacle of automobile engineering in coming times.