Five reasons why Ford EcoSport stands out in compact SUV segment

Thursday 07 November 2013, 10:44 AM by

Ford India envisioned to become a brand, which caters to masses and it has managed to achieve the same to a great extend through EcoSport. It has been only few months that Ford India launched its compact SUV EcoSport in India. This latest entrant from the American auto maker has emerged as a splendid addition to the existing fleet of vehicles in the SUV segment. This compact SUV is bestowed with best-in-class features that have certainly impressed Indian car buyers, considering its soaring sales figures. Since the time of its inception Ford EcoSport is currently the best selling SUV in the sub-continent. Ford reportedly sold 4,715 units of EcoSport in India within two months as compared to 3,089 units of the Renault Duster.

Five reasons why Ford EcoSport stands out in compact SUV segment  | CarTrade.com
Five reasons why Ford EcoSport stands out in compact SUV segment

Five things that make Ford EcoSport a steal are its impressive looks, powerful engine, brilliant mileage, plush interiors and cutting edge safety features. To begin with, exteriors of Ford EcoSport are extremely stylish and boast of numerous striking aspects. This stunner has a meticulously designed frontage with a wide radiator grille, a thick chrome strip and other chrome elements as well. Adding to its look is the prominent Ford insignia affixed in the centre. There is a large headlight cluster that has been powered with high intensity halogen lights and side turn blinkers. The road air dam in the front aides quicker cooling of the engine, while the fog lamps surrounding it add to the visibility of the driver. Enhancing the elegance of this SUV is the roof that has been fitted with a couple of stylish roof rails and the body coloured side skirts as well as scuff plates.

Five reasons why Ford EcoSport stands out in compact SUV segment

In terms of the engine and mileage as well, Ford EcoSport gets a clear thumbs up. The talk of any car is incomplete without discussing the prowess of its engine. This all new compact SUV is offered with three engine variants for car buyers to choose from. The three engine line-up includes the 1.0-litre EcoBoost petrol engine, the 1.5L Ti VCT engine (petrol) and a 1.5L DV5 diesel engine. The respective power outputs of these three engines stand at 123bhp, 110bhp and 89bhp. All of these engines generate superb power and torque figures, so that it is easy to rev up this compact SUV. Apparently, the mileage of this stylish SUV ranges from 13.07 kmpl to 16.15 kmpl, according to the driving conditions. This SUV is fitted with a proficient fuel supply system, which enhances its fuel efficiency, and is ideal for Indian roads.

Five reasons why Ford EcoSport stands out in compact SUV segment
Five reasons why Ford EcoSport stands out in compact SUV segment

What else entices the customers about Ford EcoSport are the opulent and luxurious interiors that have a number of plush aspects. The seating is very comfortable with seats covered in premium upholstery. It flaunts roomy insides, rear parking sensors, a powerful air conditioner unit, sophisticated audio system with speakers and a remote control. The audio unit has input options such as USB and Aux-In interfaces along with Bluetooth connectivity. Then there is an excellent multi-function driver information system, a tachometer, front and rear arm rest, the external wing mirrors and foldable rear seats, which increase the boot space.

Lastly, the EcoSport lives up to the brand name when it comes to handling and safety. Ranging from airbags and ABS (Anti-lock Braking System) along with EBD (Electronic Brake-force Distribution) to ESP (Electronic Stability Program) and central locking system, this SUV has it all. Other than these, the SYNC feature incorporated in Ford EcoSport alerts the emergency services automatically, in case of hazardous situation, which is also its one of the key highlights. With so many positives about Ford's latest compact SUV, it will be interesting to see whether or not its rivals Renault Duster and Honda Brio MPV will be able to register sales figures similar to that of EcoSport.