Audi A6 Review: Business Line
Audi's success and sales volume in India are reflective of its tremendous consumer centricity, strong product line and visonary implementation of its goals of the flamboyant Mr. Michael Perschke, Head of Audi India.
However, Audi is not the kind of entity to get complacent with their hard earned success. The company has brought in the special edition A6 to take forward their lead and build upon its volume of 6000 A6 cars sold in India
The Audi A6 maintains the title of the most awarded business luxury limousine in addition to winning Asian Car of the Year and World Car of the Year. The Audi A6 is packed with features like Adaptive Air Suspension with Audi Drive Select, 4 Zone Deluxe Air Conditioning, Bose Surround System and many other self spoiling features.
It has been launched at an introductory price of Rs.46,33,000 (Ex-Showroom Delhi). The Special edition is a sequel to the already well selling A6 business sedan. The A6 is all equipped be a serious attention grabber. We drive it in the scenic Jaipur and discover it on this exotic journey.
The Audi A6 embodies all the typical characteristics of the German make. It has it all from the razor sharp styling on its body, pioneering LEDs or the large single face radiator grille. This Audi A6 looks very contemporary as it has a correct balance of elegance and performance stitched in style.
In the front, the bold radiator grille is the signature design mark. The radiator grille gets a chrome surround. It has a very fixed and confident jaw line. The headlights seem to be finished with a samurai sword. Its sharp lines begin from the grille at an angle and fly off around the body. The hood flows softly and joins the radiator grille. It has very subtle and almost hidden lines on it. The A6 gets standard Xenon plus headlights and the LED strip which runs across the headlights look future ready.
The roofline has a flowing pattern too. The A6 measures 4.92m long and has a wheelbase of 2.91m. This makes the car look very long and also contributes to the generous legroom inside the cabin. The window line and the shoulder line flow almost parallel with the rear quarter glass panel stretching its way to the rear. The windows have a subtle chrome outline around it.
On the rear profile, it has a very humble design which is dominated by the LED tail lamps. The boot lip is elevated and acts like a hidden spoiler on it. The only interesting part on the rear design is the chrome finished exhaust pipes. The 3.0L variant gets stylish twin pipes which look awesome. Overall, the A6 will impress all with its elegance and style.
If you have been spending generous time in meetings, playing the hard and busy boss and playing golf is how you relax, the Audi A6 will be an equally comforting extension with its supreme interiors. The interiors seem crafted painstakingly precise and screams of the brand philosophy.
The interiors are designed in the most comforting and soothing way possible. The beige seats to begin with wrap around the passengers very delicately. The supports hugging the passengers are very firm. The front row seats can be electrically adjusted and the auto memory can save upto two positions. The co-passenger seat can be electrically pushed forward with the help of a button mounted on the following rear door trim. The Valcona leather surely leaves a positive feeling.
Since this is a long limousine, the legroom is grand for the rear passengers. The interiors are designed in such a way that the rear passengers have their own individual zone in the second half of the vehicle. The rear headroom is decent. Audi claims the A6 makes you feel at home. Apart from the fact that such cars are as expensive as real houses, the company claims the comfort is way too luring.
It has unique four zone deluxe air conditioner. Inside the A6, there is a sun sensor which gauges the intensity and position of Sun and accordingly adjusts the cabin temperature. Rear passengers get pillar mounted AC vents which are indeed effective.
The instrumental panel has been designed in a crisp way with sporty dials. It displays host of information like distance to empty, fuel consumption, cruise control etc etc. The different options on the instrumental panel are very easily accessible and can be controlled with the help of steering mounted controls too.
On the central panel occupies the most important, MMI Touch which is a new way to control the Multimedia interface. The MMI can also be operated with a remote by rear passengers. If the interiors and fabrics were too luring, perhaps the 14-speaker Bose Surround System can be a real kicker pushing the mood into something heavenly. It also comes with an optional 6 CD/DVD changer. The information on 7inch color display is very lucid.
The Audi A6 has the elegantly draped interiors. It has a very roomy cabin and is synonymous to premium and uber luxurious feel. With so many features and comfort options, there are no options left but to willingly surrender.
The Audi A6 is available in an In-line 4 cylinder 2.0TDI engine and a V6 configured 3.0TDI engine. The 2.0 TDI engine has a front wheel drive while the V6 has the Quattro drive as standard. Even the transmission pack can be opted between the Multitronic and the S-tronic for different drive train.
Jaipur has its stretch of forts and exotic places but then it also offers long patch of endless roads which got optionally intruded by people and camels. Ignoring the intruders, the A6 felt very firm on the road. Using the Audi drive, the modes can be shuffled according to one’s own and clearly dynamic was my favorite where in the suspension setup gets stiffer.
Even though this one is a luxury sedan which is primarily intended to spoil customers, the A6 succeeded in impressing us with its handling and suspensions quality. The power steering which features a new electromechanical drive makes it more convenient than the earlier models. The 2.0 TDI is not a performer at all but then when you strap yourself in the V6 motor, it is mayhem as it’s a lethal combination of massive size versus massive performance.
It features air suspension with controlled damping. This damping makes sure that the vehicle is very quick in adapting the suspension setup according to the terrain. It nullifies all the redundant forces acting on the vehicle.
In the 2.0TDI, the engine gets enthusiastic only in mid range as initially the lag in the engine is strong. It takes time for the 4 cylinder unit to produce enough power to propel this business liner. The engine is very balanced and gets juicy at the mid level only. Post that it takes its own linear time to grow in the power curve. The 3.0 TDI is a very sporty motor and has a split character compared to the smaller unit. It flexes its muscle very quickly. Even though we had a brief encounter with the 3.0 V6, it indeed brought an evil smirk on our face.
|Ex Show Room Mumbai||39,62,000|
|Power in PS/RPM||130/4200|
|Torque in Nm/RPM||380/2500|
|Tyre Rating||225/55 R17|
|Fuel Tank Capacity||65|
|Boot capacity in Liters||530|
|Dimensions in MM|
|Special Features||2.0 TDI|
|Audi Pre sense||yes|
|Audi Adaptive cruise control with stop and go function||yes|
|Aud side assist including audi pre sense rear||yes|
|Audi Active lane assist||yes|
|Nght vision assitant with highlighting of detected pedestrians||yes|
|Speed limit display||yes|
|Communication and infotainment|
|Audi Operating concept||yes|
|MMI Navigation Plus||yes|
|Day time running lights||yes|
|Electrically adjustable front seats||yes|
|Center arm rest front||yes|
|Center arm rest rear||yes|
|Multifunction leater steerng wheel||yes|
|Gear selector knob in leather||yes|
|4 Zone delux automatic air cooler||yes|
|Driver information system with 7" color display||yes|
|Audi Sound System||yes|
Competition All Specs
|Variant||2.0 TDI||CDI Blue efficiency||sedan|
|Ex Show Room Mumbai||39,62,000||35,50,000||39,50,000|
|Power in PS/RPM||130/4200||170/3000||184/4000|
|Torque in Nm/RPM||380/2500||400/2800||380/2750|
|Transmission||Multi tronic||7 G Tronic||7 G Tronic|
|Tyre Rating||225/55 R17||245/45 R17||245/55 R17|
|Fuel Tank Capacity||65||80||80|
|Boot capacity in Liters||530||540||540|
|Dimensions in MM|
The special edition Audi A6 incorporates features from the flagship A8. Audi tries to get best of all worlds in this car. The front co-driver seat adjustment has been raked in from the A6L sold in China. Going with their top down strategy, the A6 has been enriched with many custom features which were normally seen in the more expensive models.
“The features and equipment which the new Audi A6 has as standard is first in its segment. We are confident that the special edition Audi A6 will set new standards in the luxury class sedan category in India and help us to retain our leadership position” maintains Mr. Michael Perschke, Head Audi India.
Futuristic looks, cut edge styling, plush interiors and a precise chassis are some of the traits that the A6 impresses us with. Audi also claims that the new executive sedan weighs 80Kg less than its previous version. The car has also gone through Intensive weight management and has been pushed to the extreme to make it weigh lighter.
Audi has been scoring very heavily in the Indian premium car market. Their intentions of getting to the pole position were preponed by 2 years which is commendable. The company has maintained their strong growth in the financial year 2012-13 with sales of 9350 units.
The company has aggressive dealership expansion plans to keep the momentum of their growth. The company will be offering their entire range not only in metros but also on tier II and tier III cities of India. Audi India will be expanding its number of dealers to 34 by end of 2013 from the existing 25. With so many ambitious plans, Audi will make it extremely difficult for the other two to catch up with.