As the name suggests, Mahindra Thar is undoubtedly a king of all of utility vehicles. The Mahindra & Mahindra Ltd. Company has incorporated the latest technological upgradations in the all new Mahindra Thar. This Jeep look alike, with its bonnet oozing off the front track, has a commanding look among all the vehicles it is placed before. The wide tyres of the Thar not only add to the elegance of the exterior features but also enhance the manoeuvrability of this extraordinarily strong vehicle.
New Mahindra Thar has 200 mm ground clearance, which enables it to overcome any kind of challenges in manoeuvring this vehicle. The Mahindra Thar model is named after the 'Great Thar Desert', which gives a sketchy impression that this model is designed to rule the rough roads of India and elsewhere. This vehicle is known to have been integrated with India's first CRDe diesel engine, which complies with the Bharat Stage IV emission norms.
Featuring the user friendly power steering, the Thar has always been the choice of the professional drivers all over the world. The turning radius of 5.25 metres makes sure that this utility vehicle is able to take sharp turns, which again increases its manoeuvring capabilities. Thar's roof can be taken off, which ensures that this vehicle provides a totally different driving experience.
Mahindra Thar Launch History
Mahindra Thar has rich history, which dates back to the time before it was manufactured in India by the Mahindra & Mahindra, India. The Mahindra Company acquired the license from the Willys Overland Corporation to initiate the production of the MM540 model, which is supposed to be a legendary vehicle in itself. In the year 1981, the Mahindra Company, India initiated exporting of the Mahindra 4x4 and thereon started the production of the CJ5 type MM540 in the year 1985.
This model was developed indigenously by the Mahindra Company. The elite Indian army, which is the spine of the Indian armed forces, introduced the prior model (MM540) of the Mahindra Thar built by the Mahindra Company. This model was integrated with the performance centric XDP4.90 engine, which was capable of churning out maximum power of 62 bhp and maximum torque of 118 Nm.
The petrol variant of the MM540 model, which was launched in 1997, incorporated the 1800cc engine built by the Japanese. The 1997 model of the MM540 was built to cater to the needs of armed forces of various countries. In 2000 this model reached another milestone when the passenger capacity of this vehicle was increased to 8 from 6. In 2003, the MM540 model was incorporated with the latest superior suspension system and in 2005 the model was upgraded to the 4 wheel drive vehicle.
On this very year the Mahindra Company delivered 3000 of these Jeeps to the Indian army. In the next couple of years, the R&D team of the Mahindra Company, India was constantly researching on new and innovative ventures. Finally, on 1st December 2010, the highly anticipated Mahindra Thar was launched with the 4 wheel drive capabilities. It is integrated with the NGCS (New Generation Chassis and Suspension) and the CRDe engine. Now, the Mahindra Thar is also available with the Diesel injection engines.
Mahindra Thar Variants
Mahindra Thar is available in three variants, one of which is powered by CRDe engine and the other two are packed with DI engine. The Thar CRDe 4x4 runs on a powerful 2498cc diesel engine, which delivers a maximum power of 105 bhp at 3800 rpm and a maximum torque of 247 Nm at 1800 rpm.
On the other hand, the Thar Di 2WD and Thar Di 4WD are incorporated with a diesel engine of 2523cc, which churns out maximum power output of 63 bhp at 3200 rpm and a maximum torque of 182.5 Nm at 1500 to 1800 rpm. The following table shows the variant specific facts, which describes the three models of the Mahindra Thar briefly:
| Model || Specification |
| Thar CRDe 4x4 || |
- Engine Type: NEF CRDe Turbocharged Intercooled, BS IV
- Engine Displacement: 2498cc
- Transmission Details: 5 speed manual shift 2 Speed gear reduction- High 1.0:1, Low 2.48:1
- Maximum Power : 104 bhp
- Maximum Torque: 247 Nm at 800 rpm
| Thar Di 4x4 || |
- Engine Type: MDI 3200TC L
- Engine Displacement: 2523cc
- Transmission details: NGT 520 with a 5 Forward and 1 Reverse gear system and a Borg Warner-Manual Shift 2 Speed gear reduction-High 1.0:1, Low 2.46:1
- Hub Lock: Fixed
| Thar Di 4x2 || |
- Engine Type: MDI 3200TC L
- Engine Displacement: 2523cc
- Rear Axle: Full Floating Hypoid Ratio 3.73:1
- Transmission Details: NGT 520 with 5 Forward, 1 Reverse gear pattern
- Clutch Type: Single Plate – Dry
Mahindra Thar Pricing
The Mahindra Thar price varies between the range of Rs. 5.5 lacs and Rs. 6 lacs for its Di 2WD model. New Thar price for the CRDe 4 WD model ranges from Rs. 6.20 lacs to Rs. 6.7 lacs. The price range for the Thar Di 4WD falls between the range of Rs.6.10 lacs and Rs. 7 lacs. Moreover, the price for the Mahindra Thar depends on the taxes levied by state and also the margins of the dealers.
Mahindra Thar Review
Designed to excel just like its prior model, which has a history dating back to the World War II, Mahindra Thar is the new age version of the MM540 model. The Thar is one of those vehicles, which are specially designed and nurtured to be driven on roads which have not yet been driven upon by any other vehicle. South African markets have been extremely conducive for the Mahindra Thar in the recent past mainly because of the robust looks of this performance centric vehicle.
The Thar is further working on making its presence felt in many other markets. Powerful engine of the Mahindra Thar delivers a maximum power of the 105 hp and a maximum torque of 247 Nm. The 2523cc and 2498cc diesel engine like that of Mahindra Thar enables this vehicle to have a tremendous towing capacity, which is a boost to any utility vehicle.
Mahindra Thar as already mentioned has a vibrant history credited to it since the launch of its prototype model the MM540, popularly known as the Willy. After its launch in India it was credited as the first CRDe diesel engine to comply with the Bharat Stage IV emission norms. Thar is known to have a 4 wheel drive option, which delivers high end acceleration and a respectable overall speed.
Mahindra Thar Used Car Market
Mahindra Thar is a new model and was launched in December, 2010. It is quite clear from its launch date that this vehicle must not be having its presence in the used car market. However, the prior model of the Mahindra Thar the MM540, which was developed by Mahindra Company, India can be purchased from Mahindra First Choice Wheels Ltd. In terms of the performance, this model has been the customer's choice mainly due to its consistent delivery of the desired output expected by its users. Mahindra Thar Specifications
Mahindra Thar can be broadly divided into two of its variants, The Mahindra Thar CRDe and the Mahindra Thar Di. Mahindra Thar CRDe runs on a NEF CRDe Turbocharged Intercooled engine, which complies with the Bharat Stage IV norms. It is incorporated with the 2498cc engine, which delivers a power of 77.23 kW and a maximum torque of 247 Nm at 1800 rpm to 2000 rpm.
On the other hand, Mahindra Thar Di is available in 4 wheel drive and 2 wheel drive variants. Incorporated with the MDI 3200TC L engine, both the sub models of the Mahindra Thar Di, deliver a displacement of 2523cc. This engine delivers a maximum power of 63 bhp and a torque of 182.5 Nm at 1500 rpm to 1800 rpm.
The Mahindra Thar is available with the Auto hub lock system in the CRDe model and the fixed Hub lock system in the Di4WD model. The auto lock hub enables to manually disconnect the front half shaft for deactivating the 4 wheel drive mode that is highly convenient feature for the driver.
| Criteria || Measurements |
| Mahindra Thar CRDe || Mahindra Thar Di 2WD & 4WD |
| Front Track || 1445 mm || 1314 mm |
| Rear Track || 1346 mm || 1295 mm |
| Overall length || 3920 mm || 3760 mm |
| Overall width || 1710 mm || 1640 mm |
| Overall height || 1930 mm || 1904 mm |
| Wheelbase || 2430 mm || 2430 mm |
Mahindra Thar Exteriors
Mahindra Thar has been there in the Indian market for a long time and is known for its unique orthodox styling. The exteriors of this model are orthodox yet there is a pinch of the contemporary design incorporated to it. There is no doubt that this utility vehicle has exteriors, which look powerful and durable. The sharp edges of the rectangular windscreen gives a retro look to it just like to 1970’s era. The name of the UV Thar engraved on the bumper further enhances and provides a perfect look. The broad tyre adds on to the muscular image, which the Thar has created for itself in the market.
The Mahindra Thar variant Thar CRDe has a front track of 1445 mm and a rear track of 1346 mm. The overall length of this model is 3920 mm and the width is 1710 mm. Besides, the overall height of this model is 1930 mm. On the other hand, the length and width of Mahindra Thar Di 2WD and 4WD models is 3760 mm and1640 mm, respectively. Overall height of these models is 1904 mm, while the front and rear track are 1314 mm and 1295 mm, respectively. The wheelbase of all the three variants Mahindra Thar is 2430 mm.
Mahindra Thar Interiors
The looks of the Mahindra Thar from the inside are much similar to the style of this UV from the outside. The non-contemporary seating style and simple interior designing may look dull but that is the way the Mahindra Company wants this vehicle to look, conventional. Driving seat of this model is specially designed to deliver extreme comfort, which is obvious in a vehicle like Thar. Being contemporary and orthodox in a way, the interiors are incorporated with a customised built-in console, which has as many as 4 convenient sub-features added to it. It includes the bottle holder, the storage zones which are quiet large and spacious, the power window console and the auxiliary power source.
The Mahindra Thar is designed to provide utmost comfort in all its models. This performance based utility vehicle has been built to deliver maximum legroom and headroom. In fact, the Thar model is pretty spacious when evaluated on an overall basis. The latest and durable suspensions allow the user to drive this vehicle on rough roads and yet experience a smooth ride with minimum jerks. The robust interior structure assures the highest level of safety and comfort for the user of this vehicle.
The Mahindra Thar has ample of space in the front region and the rear area of the vehicle. Seats are large and are designed to render utmost comfort to its users. If the height of the Di and the CRDe model is compared, the latter model has greater height, which shows that this model has more headroom compared to that of the Di model.
Mahindra Thar Mileage, Average and Fuel Economy
Mahindra Thar is one the leading models in terms of fuel economy in the Indian automobile sector with a mileage of 18.06 kmpl. The fact that the ARAI (Automotive Research Association of India) has approved the mileage norms set by the Mahindra Company for this model, speak volumes of the benchmark this model has set for its competitors in the Indian as well as international markets.
Mahindra Thar On-Road Drive
New Mahindra Thar renders excellent ride quality and a pleasant experience when driven on rough surfaces and rural roads of India. Thar reaches a three digit speed of 128 kmph when driven with utmost patience but extreme vibration can be felt when this model is driven fast. The independent suspensions in the front and the leaf spring at the rear make sure that the Thar minimises the on-road bounces caused by pot holes and damaged roads.
Upgraded for the modern needs, the Mahindra Thar features the latest engine type, which guarantees a consistent performance of the vehicle in terms of fuel consumption, gear transmission and wheel durability. The Thar reaches its top speed of 100 kmph in 17.3 seconds without any major fuss. The Mahindra Thar has come out with flying colours in terms of performing excellently as a lifestyle adventure model in India. Having maintained an image of a lifestyle adventure model with its durable features the Mahindra Thar would definitely compel many Indian families to go for long drives and live an outdoor lifestyle
Mahindra Thar Power
Mahindra Thar is packed with either 2498cc or 2523cc engine, both of which exhibit extraordinary power in its 4 wheel drive as well as 2 wheel drive model. The NGT 520 (5 Forward, 1 Reverse) and the NGT 520 (5 Forward, 1 Reverse) Borg Warner - Manual Shift Transmission makes sure that this model delivers the highest level of power a utility vehicle in India would deliver. Displaying a phenomenal engine power of 63 bhp and a torque of 182.5 Nm at 1800 rpm, the Mahindra Thar performs the best in the rugged desert terrains and hilly areas as well.
Mahindra Thar Acceleration and Pick Up
Mahindra Thar, which runs on a powerful MDI 3200TC L engine for its Di model and NEF CRDe Turbocharged Inter-cooled engine for its CRDe model, is said to deliver a decent acceleration on all terrains. Having successfully been tested on the rugged terrain, Thar cruises smoothly on the city roads as well as highways. Acceleration of this model as mentioned above is decent in hilly areas and exceptional on plains where the engine power is not put to test as much in the hills. The new Mahindra Thar reaches 100 kmph in 17.3 seconds. Top speed of this vehicle is 150 kmph which is highly appreciated by the users of this model all over the world.
Mahindra Thar Safety and Security
The Mahindra Thar being one of the leading all terrain utility vehicles in India has the latest and the most sophisticated 9 inch disc brakes integrated in the front and in the rear wheels. Thar is the first choice of a person well-versed with the safety and security aspects in a utility vehicle. Besides the robust and strong body of the Thar, this model is the safest travelling option, be it a short drive or a long distance drive.
Mahindra Thar Comfort and Convenience
The Mahindra Thar has a vent, which offers heating as well as a cooling option. The high end suspension makes sure that the ride stays smooth on all terrains it’s driven on. The fact that the turning radius of the Thar model is 5.25 m, which makes it one of the best utility vehicles in terms of convenience in the Indian automobile markets. The compact dimension of this vehicle makes sure that parking the Thar model is never a problem. The top roof of the Mahindra Thar has a sturdy roof, which can be removed if desired.
Mahindra Thar Wheels
The Mahindra Thar Di models are fitted with the wide and durable P185 - R16 tyres and the Thar CRDe model comes with the P 235/70 R 16 Tubeless tyres. These Tyres have been repeatedly tested in different terrain to make sure that it delivers outstanding performance for its users. These tyres are wide, making it easy for the driver to ride Thar on terrains where there is more possibility of skidding.
Mahindra Thar Stereo and Accessories
The Mahindra Thar comes with a music system with power speakers. Other accessories are the grill insect mesh, which gets rid of the insects by barbecuing it in its electric grills, the fog lamps and the floor mats. The head lamp grill and the tail lamp grill is a much needed feature when it comes to long drives in unfavourable conditions. The Thar UV also comes with the alloy wheels and the roll over bars that add on to the flashy features of the model.
Mahindra Thar Dealers
Mahindra Thar model is available with the authorised dealers across the country. Some of the authorised dealers in all the metropolitan cities of India such as Mumbai, Delhi, Kolkata and Bangalore are mentioned below:
| Mumbai || Delhi || Kolkata || Bangalore |
| Avis Motors Pvt. Ltd. || Bhasin Motors(I) Pvt Ltd || Mohan Motors || India Garage |
| G3 Motors Ltd. || Koncept Automobiles Pvt Ltd || Royal Motors || Sireesh Auto Pvt. Ltd |
| NBS International Ltd || Shiva Auto Car (India) Pvt. Ltd. || Shree Automotive Pvt Ltd || SKS Automobiles (India ) Pvt. Ltd |
Mahindra Thar Company Quotes
“Having realised the potential of this emerging segment of off-road enthusiasts and lifestyle seekers, we have launched the Thar in India. The Thar is an extension of our legacy and what Mahindra stands for. Popular amongst generations of off-road enthusiasts, style seekers and even war-veterans, not many vehicles share the same legendary past and iconic status of the Mahindra Thar.”- Mr Vivek Nayer, Senior Vice President, Marketing, Automotive Division, Mahindra & Mahindra Ltd
“As you are aware, the USP of our vehicles over the years have been their tough and rugged DNA. The Thar, launched a couple of months ago, has received an overwhelming response. Given its off-roading capabilities, the Thar is an ideal vehicle for long drives and getaways and to propagate this off-roading capability, we are pleased to announce the ‘Mahindra Adventure Challenge, 2011’. Going forward, this initiative will also lead into many more such events as we look to unleash the potential and thrill of off-roading.”- Rajesh Jejurikar, Chief Executive, Automotive Division, Mahindra & Mahindra Ltd.
“The Thar is a manual 4x4 machine coupled with a powerful CRDe engine 105 bhp and drive by wire technology which is capable of providing it variable speeds and acceleration. To handle this excess power, Thar CRDe’s tough rigid ladder frame chassis has been optimised to enable crisp handling. Modern suspension layout of IFS and abuse resistant rear leaf springs delivers a great balance between ride and handling which is unheard of in this segment before. Light & responsive Integral power steering gives delightful manoeuvrability to the Thar”. - Mr Rajan Wadhera, Chief Executive, TPDS, Mahindra & Mahindra Ltd.
Mahindra Thar Competitor Analysis
The chief competitors of the Mahindra Thar are the Maruti Gypsy Hard Top BS III and the Force Gurkha. Mahindra Thar is costlier than Maruti Suzuki Gypsy and also Thar has a superior engine, which delivers better mileage than Maruti Gypsy. The Mahindra Thar price varies from Rs. 5.50 lacs to Rs. 7 lacs, while the price range of the Maruti Suzuki Gypsy is between Rs. 5.25 lacs and Rs. 5.50 lacs.
In terms of fuel capacity and engine displacement, Thar is a better deal than Gypsy, with 60 litres as its fuel capacity and 2498cc engine displacement. Gypsy lags behind here with a lesser engine displacement of 1298cc and a lower fuel capacity of 40 litres. The Force Gurkha falls between the price range of Rs. 5 lacs and Rs. 6.50 lacs. Force Gurkha is one of those UV's, which have the old school features of the Mahindra Thar and does give a decent competition to the Thar model.
The Force Gurkha is incorporated with the ever powerful 2600cc engine, which delivers a maximum power of 80 bhp and a torque of 200 Nm. In contradiction to these facts the Thar has a somewhat slightly weaker engine. But when talked about other basic features such as fog lamps, power windows, power steering and transmission technology the Gurkha lags behind the Mahindra Thar.
Mahindra Thar CNG/LPG version
CNG/LPG version of new Mahindra Thar India is not available
Mahindra Thar Pros
Mahindra Thar features robust exteriors and spacious interiors. It has a spectacular front view and is known for its capability to perform diligently on all terrains. Be it a desert or snow covered road, this heavy duty vehicle has the power as well as the solid exteriors to withstand all kinds of obstacles.
Mahindra Thar Cons
Mahindra Thar being a heavy vehicle built to perform on uneven driving surface has its drawbacks to. The vehicle has a low top speed, which is mainly because of its unfavourable aerodynamics. Interiors of Thar are dull and do not feature user friendly controls. The Thar vibrates a lot when driven fast on highways and expressways.
Mahindra Thar Conclusion
There are quite a lot of interesting facts about the Mahindra Thar that can be termed unmatchable when compared to a high end SUVs. The latest SUVs may deliver the most refined performance, which would contradict with the existing features of the Thar. Unlike the prominent high end utility vehicles, the overall appearance of the Mahindra Thar is old school.
It is evident from the vehicular facts of the Thar that the Mahindra Company has a strong desire to manufacture the kind of UV that the Willy Overland Motor Company developed. The new Mahindra Thar has been launched in the recent past but the prototype of this vehicle has been tested on a global basis since World War II, which is the reason for being one of the most popular utility vehicles in India and elsewhere.
The Mahindra Thar is not the UV to be used for the daily transportation needs. Thar would definitely give an experience of a military vehicle featuring ample of user friendly features. There is ample of space for a couple of more safety features which can be incorporated in this vehicle. For a cheap price tag the Mahindra Thar provides extraordinary performance.