Mitsubishi Cars In India

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Latest on Mitsubishi: 27 May, 2015

Mitsubishi, the Japanese carmaker, has announced to launch an all-new MPV to take on the likes of Maruti Ertiga and Honda Mobilio. The company has, in fact, teased the compact MPV, which will first go on sale in the Indonesian market in 2017. Mitsubish Concept AR The teaser image of the MPV shows only the silhouette. The teaser reveals limited details about the design of the car, showing the side body along with the aggressive window line.

Mitsubishi Motors Corporation is a multinational automotive manufacturer, which is based out in Japan. Headquartered in Minato, Tokyo, Japan, Mitsubishi Motors was established in 1917. Mitsubishi Shipbuilding Co., Ltd. launched the Model A, which was Japan's first series-production automobile. In India, the Japanese carmaker is selling cars in collaboration with Hindustan Motors Limited. The company announced the introduction of Lancer sedan at Hindustan Motors Limited in Calcutta.

Mitsubishi Motors and Hindustan Motors Limited signed an agreement in 1995. Under the contract, the two makers agreed that the Japanese auto giant would supply HML with technical assistance relating to the development of a gasoline-engined Lancer model. Most Mitsubishi car models have been discontinued from India, though it, still, sells Pajero SUV in India. The Lancer saloon was produced at HML's Chennai manufacturing unit and was made available through HML dealership network in India.

Indian Operations and Executive Managements

All the decisions and operations for Mitsubishi are handled by Hindustan Motors India. Mr. Uttam Bose is the Managing Director, HMFCL, and he is responsible for all the activities of the brand in the country. Other key person in HMFCL is Mr. P. Vijayan, the Chief Executive Officer. 

Mitsubishi Motors India has been assembling its car at Hindustan Motors Limited manufacturing unit in Tiruvallur near Chennai in Tamil Nadu. This production plant is a world class state-of-the-art manufacturing facility that produces premium passenger cars.

The home-grown automaker started operation at this facility three decades ago with production of dumpers, front-end loaders, crawler tractors, etc. In 1998, the company started manufacturing Mitsubishi Lancer. Over the years, the maker produced various cars including Pajero, Cedia, Montero, Outlander and Evo X. This manufacturing unit has a production capacity of 12,000 vehicles per annum.

Products & Services

Mitsubishi car models can be bought through Hindustan Motors Limited dealerships, which are spread across major cities of the country. The company currently has 44 dealerships and 50 customer touch points across major cities of India including Chennai, Delhi, Mumbai, Pune, Hyderabad, Bangalore and Kolkata.

Environmental Initiatives

Mitsubishi Motors is yet to launch electric or hybrid cars in the Indian car market. However, the maker is working on various electric vehicles. The company has unveiled the new XR-PHEV II concept at the Geneva Motor Show. This plug-in hybrid concept previews the company's upcoming Compact SUV. It is expected that the company might introduce electric or hybrid cars in the Indian market in near future.

Founder & First car

Mitsubishi Shipbuilding Co. Ltd. launched the Japan's first series-production automobile- the Model A in 1917. Based on the Fiat Tipo 3, it was a hand made seven-seater sedan. The car was expensive and the production was halted after manufacturing 22 cars. After the Second World War, the company again started manufacturing vehicles. The maker resumed the production of Fuso bus, while a three-wheeled Mizushima cargo and a Silver Pigeon scooter were also developed. Next car introduced was the Mitsubishi 500, a mass market saloon. Then, in 1962, the Minica Kei car and Colt 1000 were introduced. Within three years of launch, the production output was over 75,000 vehicles annually. Mitsubishi Motor Corporation was formed as a fully owned subsidiary of Mitsubishi Heavy Industries on April 22, 1970.

USP

Mitsubishi is currently selling only one car - the Pajero SUV - in the Indian car market. However, the maker is planning to bring back the Montero and Outlander SUVs. Mitsubishi cars in India directly target off-road enthusiasts; however, these cars are equally good for city roads. And the upcoming fuel efficient Mitsubishi cars are likely to get attract young enthusiasts looking for high performance and high fuel efficiency.

Resale Value

Resale value of Mitsubishi car models in our market is pretty decent. Its Lancer and Pajero Sport are popular among auto enthusiasts and their resale value is good.

Competition

Mitsubishi Motors is currently struggling to improve its sales in the market. The only product - the Pajero Sport SUV - is facing stiff competition from the likes of Toyota Fortuner, Ford Endeavour and Hyundai Santa Fe.

Mitsubishi Car Models

Mitsubishi Pajero Sport
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Mitsubishi Pajero Sport

The Pajero Sport is a powerful Sports Utility Vehicle (SUV) that is manufactured by Mitsubishi Motors and is sold in partnership with Hindustan Motors. The premium SUV is ideal for long journeys, while being able to tread any type of off road terrain with its super select 4 wheel drive mode. The premium SUV is powered by a 2.5 litre diesel engine that generates 178 bhp of power.

Upcoming Mitsubishi Cars in India

Mitsubishi Colt Images
Introduction to the Mitsubishi Colt The Mitsubishi Colt is a compact hatchback model that is expected to enter in the Indian market by the end of year 2011. The Colt model ...more on Mitsubishi Colt
Expected: end 2015, 0 comments.
Mitsubishi RVR Images
Mitsubishi Motors Corporation, the Tokyo based automaker, is preparing to launch its popular RVR urban crossover in India. This Japanese car maker is introducing its second SUV ...more on Mitsubishi RVR
Expected: early 2016, 0 comments.
Mitsubishi Mirage Images
Overview of Mitsubishi Mirage Mitsubishi in India is making foray into the compact car segment with the forthcoming Mitsubishi Mirage. The Japan based car maker is ...more on Mitsubishi Mirage
Expected: End 2015, 0 comments.

Discontinued Mitsubishi Models

Mitsubishi Cedia

Mitsubishi Cedia is a luxury car, which carries a stylist look. The halogen lamps, 12 spoke alloy wheels and front grille are the exterior features of this vehicle. It has safety features like ventilated disc brakes and Electronic Force Distribution (EBD), which promises on road safety. Only petrol version of this car is available in India.


Fueltype:Petrol,Transmission:Manual
Mitsubishi Challenger

Fueltype:Diesel,Transmission:Manual
Mitsubishi Lancer

Mitsubishi Lancer is a successful car by the Japanese auto major Mitsubishi Motors. This sedan is a perfect blend of styling and innovative technology. Under-thigh support, driver door mounted controls, and tilt adjustable power steering improve driveability of the car. The car is also loaded with advanced safety mechanism, which makes all drive safe.


Fueltype:Diesel,Transmission:Manual
Mitsubishi Lancer Evolution

Mitsubishi Lancer Evolution X is a completely built unit, which provides excellent power and torque. For smooth and easy shift of gears, 5 speed manual transmission gearbox is provided in the car. The powerful engine of this vehicle helps it attain high speed and acceleration. 12 to 15 kmpl mileage can be expected from this car.


Fueltype:Petrol,Transmission:Automatic
Mitsubishi Montero

The Mitsubishi Montero is a premium class SUV, which has powerful engine. It is suitable for kinds of terrains and hence provides superb experience to off-roading customers. For joyous and smooth drive, highly advanced comfort features are offered in the car. It is available in two variants in both automatic and manual transmission.


Fueltype:Diesel,Transmission:Automatic
Mitsubishi Montero Old

Fueltype:Diesel,Transmission:Automatic
Mitsubishi Outlander

The Mitsubishi Outlander is a powerful car, which fits well in the SUV segment. Due to its aggressive styling, the car can be called a luxury SUV. Many features of this vehicle are similar to the Outlander GT Prototype. However, some alteration has been made to the rear side of this vehicle.


Fueltype:Diesel,Transmission:Manual
Mitsubishi Pajero SFX

Mitsubishi Pajero, the Sports Utility Vehicle has study looks, which impress car lovers. At the front grille of the car, the new headlamp Cluster looks very stylish providing a robust look. The design of the car is enhanced by the body and chromed outer door handles. Fully foldable rear seats and tilted adjustable steering wheels are interior highlights.


Fueltype:Diesel,Transmission:Automatic

News for Mitsubishi

India-bound 2016 Mitsubishi Outlander's brochure leaked
12 May, 2015, 15:06 IST by Aditya Chatterjee  
The official brochure of the 2016 Mitsubishi Outlander has been leaked online ahead of its launch. Published on a Japanese website, the brochure reveals all the cosmetic updates and mechanical...

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