Yamaha Captures Larger Market Share

Yamaha automobiles are known for their excellence in quality and style in their automobiles. It has rebuilt a strong brand image in India in recent years. It has increased its sales in the first six months of 2008 and has doubled its market share from January to July 2008. Motorcylce industry in India has witnessed a growth of 21.8 percent in last six months while Yamaha has marked an increase of 34 percent from January to July 2008 as compared to same period last year.

“Yamaha is striving to carry forward the global Yamaha brand image in India. The increase in our sales figures validates our success in re-establishing ourselves as a company, which delivers high quality and high performance products. Our sales performance between January and July this year is a testimony to the success of our customer centric business philosophy. Month over month, Yamaha has been recording increasing sales, signifying the success of our new models launched in the current year. Our bikes are doing extremely well in the market,” says delighted Pankaj Dubey, Division Head, Sales and Marketing, Yamaha India.

He further added that the company has opened new lifestyle stores in Delhi and Pune along with strengthening its dealer network. The new Yamaha model YZF-R15 has gained 24.2 percent market share thereby gaining second position in Premium Motorcycle segment.

• Yamaha to increase production and develop new products by investing Rs. 800 crores           January 10, 2012
• Yamaha India's annual sales increase by 31.6 per cent in 2011           January 02, 2012
• Yamaha India plans to strengthen its position in the rural market           September 19, 2011
• New Yamaha R15 coming on 6th September           August 22, 2011
• Yamaha India registers 28.49 per cent surge in sales in July 2011           August 04, 2011
• Yamaha to introduce scooters in India next year           May 30, 2011
• Yamaha launches new FZ series bikes in India           May 13, 2011
• Yamaha ties-up with Deccan Chargers (DC) for season 2011           April 13, 2011
• Yamaha to establish third manufacturing plant in India           April 04, 2011
• Yamaha mulls to launch new electric bike in India           March 07, 2011
• New Yamaha FZ1 This December           November 25, 2010
• Yamaha FZ Midnight Special – Limited Edition Variant Launched           October 14, 2010
• India Yamaha Motor Pvt. Ltd. to get a new CEO           October 06, 2010
• Yamaha Re-jigs its Plan for the Indian Market           August 17, 2010
• Yamaha SZ 150 Coming to India           July 26, 2010