Two New Models from Royal Enfield Launched in Kerala

Kerala will now have two new models from Royal Enfield as the company has launched Classic 350 and Classic 500 in Kerala market priced at Rs. 1.07 lakh and Rs. 1.36 lakh respectively. "Royal Enfield has an extremely rich heritage of practical leisure motorcycling for over 100 years. We have more and more plans for the next year," said Shaji Koshy, Head, Sales and Marketing.

The Classic 500 model is powered by a single cylinder 500 cc unit-construction engine (UCE) supported by electronic fuel injection. Royal Enfield banks upon its retro looks combined with new age technology. “Blending yesteryear’s charm and today’s technology , the Classic is a tribute to the glorious machines of the past and is ready to roar into the future,’’ said Siddharth Lal, MD and CEO of Eicher Motors.

The company has doubled its investments in India. It has been growing and expanding at a steady rate of 15-18 percent even during the global meltdown. As the markets improve, Royal Enfield expects better sales volumes in the overseas markets. In Kerala, there is good market opportunity as nearly 350 units are sold annually. There is a waiting period of at least 6-8 weeks in the state.

• Royal Enfield re-jigs top management to boost capacity in India           September 15, 2011
• Himalayan Odyssey 2010, flag off           June 19, 2010
• Royal Enfield Bikes Get Pricier from April 2010           February 22, 2010
• Royal Enfield Plans Expansion in India           November 28, 2009
• Royal Enfield Models Launched in Hyderabad           November 18, 2009
• Two New Models from Royal Enfield Launched in Kerala           November 14, 2009
• Royal Enfield Launches Two New Models           November 05, 2009
• Classic Bullet C5 in India by 2010           July 04, 2009
• Royal Enfield flags off Himalayan Odyssey- 2009           June 13, 2009