Maruti Suzuki Alto 800 to launch before Diwali

June 28, 2012, 01:05 IST by

Maruti Suzuki India is working at a rapid pace to launch its new small car, named the Alto 800, before this Diwali, especially considering the fact that its best seller Alto is losing its grasp on the market. Looking at the upcoming festive season, the manufacturer is optimistic that it would be able to increase its sales volume with the launch of this new small car, which will take the place of its Alto and M800. In order to ensure that it successfully launches the new brand during Diwali, MSIL has already started the trial runs of this new 800 cc vehicle.

By the looks of the model, it is clear that the manufacturer was heavily inspired by the A-Star while designing it. This car will have a small hexagonal grille in the front that will be flanked by pulled-back headlights, a la Ford Figo. The side profile is largely reminiscent of the A-Star and the sliding roof is completely flat, as per images. Coming to the rear, the model will have conventional looking boot lid and the overall appearance is inspired by the A-Star yet again. Interiors of the model have been totally refurbished and even the base variant has head rests that are integrated in the seats in the front row. The cabin is higher as compared to the existing version's, which will make the interiors more inviting and accommodate tall passengers easily.

The recent petrol price hike has made small cars more popular among the buyers. It is said that the upcoming model will boast of class-leading fuel efficiency, which will be another advantage against the competition. The small car by MSIL is being designed keeping in mind the fact that customers in this segment now want a diesel model as there has been a steep rise in petrol price in the last few months. The petrol price hike has resulted in decrease in sales of MSIL's hatchbacks, which are now piling up in dealership stocks and are available off-the-shelf.

A diesel model may indeed be on the cards, as an anonymous Maruti Suzuki personnel said, "The work on the car is going on and the company is planning to launch it before Diwali. The car will be priced below Alto and above that of the Maruti 800. This will be a big booster for the company. At present, the company is working on the pricing of the diesel variant."

Moreover, Maruti Suzuki, the largest car maker in India, is also facing stiff competition from arch rival Hyundai Motors in the segment, especially after the latter launched Eon. MSIL sales in the last few months dropped by a huge 11 per cent to 1.01 million in the last financial year. MSIL's top selling model, Alto too, could not perform as per the expectations and showed a dip of 11 per cent in its sales. Maruti is optimistic about its new 800 cc car, which will hit the roads by Diwali and will be priced lower than Hyundai Eon in order to attract more buyers to the showrooms. Though Eon's monthly sales volumes stand at 8000 units, much lesser than Alto's 16000 units, Maruti certainty needed to add new blood in this segment and the upcoming Alto 800 would do that perfectly.

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Comments on this article

  • I bow down humbly in the presence of such graetnses.

    December 21, 2012 by  Jaelyn
  • Sir,Thanks for the officially allowance Maruti 800 Alto New Version Car and will launch you on after 13th October 2012 but as per your web site rates are very high to middle class family. Kindly reduce your rates and oblige (Arvind Pathak, Jodhpur #9462097702)

    September 28, 2012 by  Arvind Pathak
  • Maruti Cervo Coming soon.

    September 23, 2012 by  Arvind Pathak
  • Sir,Aapne Maruti Suzuki Cervo Car ke Actual Price Rs. 1.5 to 2.00 lakh internet par daal rakhe hai. Kaafi jaghe iske price Rs. 2.5 to 3.0 Lakh likhi hui hai, Kripya aap Maruti Suzuki Cervo Car ke Actual Price batave. Ye Car kab launch hogi. Aapne Internet par daal rakha hain ki maruti Cervo & Maruti 800-2013 New Version Car Deepawali par Launch hone vaali hai. Jab Maruti ke authorized dealer se es car ke baare main enquiry karte hai to unhe kuch maalum he nahi hai ki car kaab market main aayge. Kriypa final date v actual price batai u gumrah na karen. (Arvind Pathak, Jodhpur # 9462097702)

    September 21, 2012 by  Arvind Pathak
  • Sir,I want to Purchase Maruti 800-2013 (Alto) New Version Car. Kindly intimate launching date & on road price of Maruti new version car. I want to purchase above car in Deepawali. Kindly provide us full details of New Maruti Alto & Cervo Car. Please treat this most urgent. (Arvind Pathak, Jodhpur #9462097702)

    September 21, 2012 by  Arvind Pathak
  • Dear Sirs,No response of our various comment for Carvo Car & Maruti 800-2013 New Version Car (Alto). Kindly send actual position, if you are release above cars before Deepawali? If yes kindly intimate launching date and booking schedule. All the Indian Peoples are waiting to buy this new version car. I want a first purchaser in India. Also please intimate on road price in Jodhpur & launching date, so that I arrange the payment. Please send actual position through our email address i.e. arvindpathak546@gmail.com (Arvind Pathak, Jodhpur #9462097702)

    September 20, 2012 by  Arvind Pathak
  • Sir,Aapne Maruti Suzuki Cervo Car ke Actual Price Rs. 1.5 to 2.00 lakh internet par daal rakhe hai. Kaafi jaghe iske price Rs. 2.5 to 3.0 Lakh likhi hui hai, Kripya aap Maruti Suzuki Cervo Car ke Actual Price batave. Ye Car kab launch hogi. Aapne Internet par daal rakha hain ki maruti Cervo & Maruti 800-2013 New Version Car Deepawali par Launch hone vaali hai. Jab Maruti ke authorized dealer se es car ke baare main enquiry karte hai to unhe kuch maalum hi nahi hai ki car kaab market main aayge. Kriypa final date v actual price batai u gumrah na karen. (Arvind Pathak, Jodhpur # 9462097702)

    September 20, 2012 by  Arvind Pathak
  • please launch soon arvind pathak

    September 19, 2012 by  Arvindpathak
  • Respected Sirs,I want a Cervo & Maruti 800-2013 Duo standard New Version / Model Car with Petrol & LPG fitted. Please response this comment, are you launch Maruti Petrol & LPG ? If launch please intimate on road price in Jodhpur & launching date, so that I arrange the payment. Kindly response on Top Priority I hope this car is most popular in Indian Market. Please response this comment and oblige. (Arvind Pathak, Jodhpur #9462097702)

    September 15, 2012 by  Arvind Pathak
  • maruti 800cc desel engine car alto

    August 27, 2012 by  Anil Sharma
  • LOUNCH KARNE FAIDA TAB AGAR 2 LAK TO 250 LAK TAK HOOO

    August 27, 2012 by  Amit
  • bhai we r waiting maruti in diesel since 1990

    July 27, 2012 by  Subhash
  • jaldi launch karo........bhai

    July 16, 2012 by  Rajesh
  • i am waiting new m 800

    July 05, 2012 by  Renu
  • me too waiting for launch

    June 29, 2012 by  Prashanth
  • Best of luck MSIL. I am waiting for this launch.

    June 28, 2012 by  Naresh Kumar
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