Hyundai i10 Becomes Hyundai's Flagship Model

Hyundai i10 sales figures have touched 12,000 units per month making it the flagship model of the company. Hyundai launched its small car model Santro in September 1998 which has been the flagship model for the company ever since it was launched. Now i10 sales have taken over Santro sales clearly depicting that customer preferences are moving towards bigger cars even in the compact car segment.

“We follow a multi-model strategy and look at consolidated sales of Santro and i10. Sales of the Santro and i10 together contribute a sizable chunk of the compact car segment and it adds to a larger customer base,” said Hyundai’s spokesperson about i10’s improved performance. Hyundai expects i10 sales figures to reach 1,40,000 units this year while expected sales of Santro are 87,000 units.

I10 has witnessed higher sales in spite of being priced higher than Santro due to its contemporary styling and superior technology. Hyundai has been pushing i10 in the urban markets while Santro is being marketed in semi-urban and rural markets. Hyundai is also planning to introduce an electric variant of i10 at the upcoming Delhi Auto Expo. The new i10 Electric represents Hyundai’s growing expertise to conceive, design and develop vehicles in line with its vision of focusing on environmentally friendly vehicles.

• Hyundai Motors and BASF showcase their combined effort, i-flow diesel concept car           February 06, 2012
• Hyundai India records 15 per cent sales increase in January 2012           February 02, 2012
• Hyundai India sales surge 15.20 per cent in January 2012           February 02, 2012
• Hyundai establishes Technical Training Centre in Ghana           February 02, 2012
• Hyundai’s global annual profit surges 35.1 percent with increasing demand in India and US           January 30, 2012
• Worker’s union at Hyundai’s Chennai plant gears up for a negotiated settlement           January 30, 2012
• New 2013 Hyundai Santa Fe Fluidic SUV spotted testing!           January 27, 2012
• New Hyundai i20 Fluidic design spotted winter testing!           January 24, 2012
• Hyundai Sonata Hybrid to carry lifetime warranty on its batteries           January 23, 2012
• Auto Expo 2012: Details and Images of 2012 Hyundai Hexa Space           January 21, 2012
• Hyundai Veloster Turbo features in Forza Motorsport 4, the Xbox game           January 20, 2012
• Hyundai unveils new Eon variants, including LPG options           January 17, 2012
• Hyundai Eon now in LPG           January 17, 2012
• Hyundai attains first position in JD Power customer loyalty survey           January 16, 2012
• Hyundai Elantra honoured with the ‘North American Car of the Year’ award           January 14, 2012