Fiat India confirms total dissociation with Tata Motors from sales operations by March next year
Subscribe to NewsletterPlease fill your name and email ID to get our daily auto news mailer.
After announcing the dissolution of the alliance with Tata Motors, Fiat India Automobiles Ltd, the Italian automaker is devising plans for a full-fledged takeover of its sales and distribution system in the country. The process of separation is scheduled to be accomplished by March 2013 with the mission of opening of 80 outlets for the Indian buyers.
In the month of May this year, the car maker expressed its desire to go solo by amending its joint venture with Tata Motors while proposing to independently rule the sales and distribution pattern and strategies. At present, Fiat badged cars are available for sale at the 174 Tata-Fiat branded showrooms branched in 126 cities in India. Alongside, the company has also embarked the staffing process of over 100 people for direct interaction with the prospective buyers and the Fiat customers in India.
Mr. Ravi Bhatia, Vice-President (Commercial), Fiat India Automobiles Ltd., said, "We have a revival plan for Fiat in India. For that it is important for us to complete the timely realignment of distribution network. By March 2013, the no Fiat car will be sold under the existing Tata-Fiat joint dealerships."
He further affirmed that both the companies have however, agreed for the joint ownership of the car and diesel engine production operations.
Mr. Bhatia also mentioned, "By March next year Fiat will have presence in 67 cities under our own dealerships and we will make up for the rest by the December 2013."
While for the month of August this year, the sales of Fiat in the Indian auto market took a deep dive of a substantial 55.85 percent, the company is anticipating to soon stabilising the sales trend by focusing greater on brand building.
- Piled-up inventory: A major cause of concern for car makers
- All units of Ferrari LaFerrari sold out
- BMW X6 M Design Edition introduced
- Honda City diesel to deliver best-in-class fuel economy
- Demand for diesel cars sees a drop in India
- Reasons behind the success of Hyundai Grand i10
- New Ford Mustang could make its way to India
- Third edition of Audi Twin Cup concluded in New Delhi
07 December 2013, 11:39 IST by CarTrade Editorial Team
As soon as the next-generation Honda City was unveiled, excitement levels in the entire Indian car market rose significantly. Now with the inclusion of diesel technology, Honda is putting high...
Under: Honda City
05 December 2013, 12:22 IST by CarTrade Editorial Team
According to recent reports, Honda Cars India Limited (HCIL) will increase price of its entire line-up from January first week in 2014. This is mainly to counter the booming inflation and...
04 December 2013, 11:55 IST by CarTrade Editorial Team
As the 2014 Auto Expo is fast approaching, the Indian car market is abuzz with presumptions about models that will be on display at the upcoming motor show. Major car companies like Maruti Suzuki,...
04 December 2013, 12:23 IST by CarTrade Editorial Team
In a recent development, Indian wing of US based car manufacturer, Ford, has announced its plans to introduce a small car in the country. The entry-level hatchback would be a part of Ford...