Audi Set to Expand in India

German car maker Audi is set to expand in India and intends to increase its sales at least by 50 percent in the Indian market. The company expects India to become the fifth largest auto market by 2015. Audi entered India in 2007 as Audi India and it currently has 12 dealers across India which it intends to increase up to 18 dealers by 2011. It also has roadside assistance program where the customers can avail services just by making a call.

"Our target is to grow by over 50 per cent both in this year and 2010. In 2008, we sold around 1,050 units in India and this year our target is to sell 1,600 units and then continue the momentum next year," said Audi India Head (Marketing) Martin Birkner. The company intends to assemble more models in the country to make its models more competitive and gain better advantage in the Indian market.

Audi currently assembles only two models A4 and A6 in India out of its total seven models available in the country. Other five models are imported as completely built units from its German plants which makes the models highly priced and less competitive.

• Audi India honoured Baichung Bhutia on his farewell match           January 11, 2012
• Audi to treat India the Q way           January 11, 2012
• Auto Expo: Stars grace Audi party           January 10, 2012
• Auto Expo 2012 witnessed the launch of Audi Q3 and A3 e-tron concept           January 06, 2012
• Audi A8 L Security coming at Delhi International Auto Expo 2012           January 03, 2012
• Audi India to add 2% weight to its prices in early 2012           December 28, 2011
• Audi India to preview Q3 SUV at Delhi Auto Expo 2012           December 28, 2011
• Increase in prices of Audi India vehicles by up to 2% by 2012           December 24, 2011
• Audi cars likely to get expensive by 2 percent early next year           December 24, 2011
• Audi and Skoda will be most benefited from proposed EU deal           December 23, 2011
• Audi India plans to bring out S6 sedan and Q3 SUV next year           December 20, 2011
• Indian automobile market likely to witness the launch of Audi Q3 SUV and S6 Sedan in 2012           December 20, 2011
• Audi S6 and Q3 to hit Indian roads in 2012           December 20, 2011
• Audi India to showcase S6 sedan and Q3 SUV at the Delhi International Auto Expo           December 19, 2011
• Salman drives home in Audi Q7 as Bodyguard becomes a blockbuster hit           December 17, 2011